Creative Writing
Learn how to get more pets adopted through better marketing and advertising using online venues and volunteer photographers. This program was part of the American Pets Alive! 2015 No-Kill Conference.
Presenter: Elizabeth Doyle
February 2015
- 1.
We hope you have enjoyed the presentation. If you receive a passing score, a Certificate of Attendance in your name will be awarded at the end of this quiz. Please let us know if you have viewed the entire presentation.
- A.
I certify that I have viewed the entire presentation.
- B.
I did not view the entire presentation.
Correct Answer
A. I certify that I have viewed the entire presentation. -
- 2.
When creative writing is used well, it can:
- A.
Make people give money.
- B.
Make people adopt pets.
- C.
Make people like your organization.
- D.
Make people volunteer, write letters to city officials, come to events, and more.
- E.
All of the above.
Correct Answer
E. All of the above. -
- 3.
One of the best fundraising and marketing techniques for nonprofits is to tell me a story.
- A.
True
- B.
False
Correct Answer
A. True -
- 4.
What is the best way to tell a good story?
- A.
Use one name and one face.
- B.
Then mention more animals that the organization helped.
- C.
Then talk about the rest of the animals that the organization helps.
- D.
All of the above.
- E.
None of the above.
Correct Answer
D. All of the above. -
- 5.
Which of the following tips lead to successful stories?
- A.
Brag and take the credit, thanking staff members.
- B.
Start writing with the intent: “This story is going to move people.”
- C.
Keep the focus outward, and on the animals.
- D.
Wait for an inspirational story.
- E.
B. and C.
Correct Answer
E. B. and C. -
- 6.
When creating a narrator for the story, which of the following is true?
- A.
Decide which narrator you are going to be before you write.
- B.
When you write, you’re like an observer; an observer reporting on the character in the story.
- C.
Frequently employ the angry teenager and inconsistent narrator.
- D.
Stay away from the inner-child narrator.
- E.
Successful stories can be written without a narrator.
Correct Answer
A. Decide which narrator you are going to be before you write. -
- 7.
Every sentence should do which of the following:
- A.
Move the plot forward.
- B.
Make the story more compelling.
- C.
Connect the story to what’s good about your organization and/or explain why one should join it.
- D.
Any of the above.
- E.
None of the above.
Correct Answer
D. Any of the above. -
- 8.
Which of the following is important about character development?
- A.
Your chosen volunteer is the hero of your story! Develop his or her character.
- B.
Remember to tell, don’t show.
- C.
Use verbs, not adjectives to develop the character.
- D.
Use adjectives, not verbs to develop the character.
- E.
Include as many details as possible.
Correct Answer
C. Use verbs, not adjectives to develop the character. -
- 9.
Emotional detail is important in telling stories because:
- A.
It creates an emotional memory.
- B.
People do not recollect facts very well.
- C.
People immediately remember how they feel about you.
- D.
It develops an emotional image of your organization.
- E.
All of the above.
Correct Answer
E. All of the above. -
- 10.
The intent of the story is to:
- A.
Make the reader care.
- B.
Empower the reader to help themselves.
- C.
Make the reader feel educated.
- D.
Publicize the organization’s challenges.
- E.
Inspire support without directly asking for money.
Correct Answer
A. Make the reader care. -
- 11.
It is not important to mean what you write because it is just a story.
- A.
True
- B.
False
Correct Answer
B. False -
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