On July 5th, 2014, a food blog called Food52.com posted a quiz titled- Which Cake Are You? on Facebook. By July 7th, 20,000 people had taken the quiz, which helped Food52 drive loads of people back to their website and created hundreds of dollars in ad revenue. Even though the quiz title may sound weird...

“What City Should You Actually Live In?”  The world of online entertainment has never been the same since BuzzFeed dropped this irresistible personality quiz in 2014. With over 20 million hits in a month, this simple piece of interactive content exhibited a wildfire virality, setting the stage for the quiz-binging trend of today.  Can you...

Have you ever played a game of trivia with your friends or family? It’s a fun way to pass the time while also exercising your brain.  Now, imagine if you could take that same concept and apply it to your business, classroom, or personal learning.  Quizzes are a diverse tool that you can use to...

The practice of utilizing software platforms and technologies to fulfill marketing purposes has definitely caught up in recent times. Marketing automation technology, in particular, is turning lean marketing teams into a force to be reckoned with. This is now allowing start-ups and emerging businesses to compete with large-scale enterprises in the war for customer attention....

If you’re a blogger or vlogger reading this article, you already know what’s the deal with ‘engagement’ & ‘conversions.’ At some point, while creating content, you may have realized that — to make real money from your blogs, you need to have a stronger hook to have your audience sign up to your email lists...

Have you ever heard the proverb, “The money’s in the list?” It’s quite popular in the world of internet marketing.  We’re talking about email lists! (You probably figured that from the title). But, how do you build that list and generate money from it?  Well, since email lists are long-term business assets rather than a...

Lead generation is no easy feat. You may not believe us, but we’re sure you’ll trust this:  A survey conducted by HubSpot showed that 19% of respondents said lead and traffic generation were the biggest marketing challenges businesses struggled with in 2022. Luckily, one method has recently picked up the pace to combat this challenge:...

Whether you are an educational or a corporate trainer, you realize the importance of adding a certification feature to your online course(s). Earning certifications from online training programs is one reason why your learners pursue e-learning. Adding some form of examination or test to the online course plays a critical role in certifying your learner....

Imagine this- the time for mid-term exams is approaching, and you’ve yet to prepare a question paper for your students. But you’re in a time crunch!  So what do you do?  Do you have any last-minute revision techniques for students that can help provide a boost for revision and help them prepare a strategy for...