1.
Which of these brands should have an apostrophe in their logos?
Correct Answer(s)
B. Wendys
D. Arbys
Explanation
Wendy's and Arby's should have an apostrophe in their logos. The apostrophe is used to indicate possession or contraction. In the case of Wendy's, the apostrophe indicates that the restaurant is owned by or associated with someone named Wendy. For Arby's, the apostrophe indicates the contraction of "Arby's" from "R.B.", which stands for "Raffel Brothers".
2.
Which actor has never appeared in either a T.V. commercial or print ad in the U.S.?
Correct Answer
B. Al Pacino
Explanation
Al Pacino is the correct answer because he has never appeared in either a T.V. commercial or print ad in the U.S. This means that he has not been involved in any advertising campaigns on television or in print media in the United States.
3.
Which brand has a stadium or field named after it?
Correct Answer(s)
A. FedEx
B. Target
C. Staples
D. Ford
Explanation
FedEx, Target, Staples, and Ford all have stadiums or fields named after them. This suggests that these brands have invested in sports sponsorships and have secured naming rights for these venues. By having a stadium or field named after them, these brands gain significant visibility and exposure, helping to enhance their brand recognition and reach a wider audience. Additionally, this also indicates that these brands are financially strong and have the resources to invest in such sponsorships.
4.
Which of the following was invented or came about during Generation Y?
Correct Answer(s)
B. IPod
C. The WB Network
Explanation
The correct answer is iPod and The WB Network. The iPod was introduced by Apple in 2001 and became a popular portable media player during the Generation Y era. The WB Network was also launched during this time, specifically in 1995, and became a prominent television network known for shows like Dawson's Creek and Buffy the Vampire Slayer.
5.
What's older?
Correct Answer
A. Email
Explanation
Email is the oldest among the options provided. It predates the internet, blogs, and the World Wide Web. Email was first developed in the early 1970s, while the internet was established in the late 1960s. Blogs became popular in the late 1990s, and the World Wide Web was introduced in 1989. Therefore, email is the correct answer as it has been around longer than the other options.
6.
Which colors are not in Google's regular logo?
Correct Answer(s)
A. Purple
B. Orange
C. Brown
Explanation
The regular logo of Google consists of the colors red, blue, yellow, and green. Purple, orange, and brown are not part of Google's regular logo.
7.
In terms of total global sales, which industry currently has half of its brands in Forbes’ Top 10 global companies list?
Correct Answer
C. Oil and Gas
Explanation
The oil and gas industry currently has half of its brands in Forbes' Top 10 global companies list in terms of total global sales.
8.
Which brands have both online and retail stores?
Correct Answer(s)
A. Blockbuster
B. Zappos.com
C. Apple
D. EBay
Explanation
The brands that have both online and retail stores are Blockbuster, Zappos.com, Apple, and eBay. These brands offer customers the option to shop online or visit physical retail locations to make their purchases. This allows them to cater to a wider range of customers who may have different preferences for shopping.
9.
What does UPC stand for?
Correct Answer
D. Universal Product Code
Explanation
The correct answer is "Universal Product Code." UPC stands for Universal Product Code, which is a barcode symbology that is widely used for tracking products in the retail industry. It consists of a series of black bars and white spaces that represent different numbers and can be scanned by barcode readers to retrieve product information and prices.
10.
When Coke infamously changed its formula to New Coke, what else did they change?
Correct Answer
D. The font
Explanation
Coke changed the font when they infamously changed their formula to New Coke. This means that they altered the style or design of the letters used in their branding and packaging.
11.
Which brand was not involved in a product tampering scare?
Correct Answer
A. Perrier
Explanation
Perrier was not involved in a product tampering scare. This means that there were no incidents or reports of tampering with Perrier products, unlike the other brands listed (Tylenol, Excedrin, and Sudafed) which have had instances of product tampering in the past.
12.
What does SEO stand for?
Correct Answer
C. Search Engine Optimization
Explanation
SEO stands for Search Engine Optimization. It is the practice of optimizing a website to improve its visibility and ranking on search engine results pages. This involves various techniques such as keyword research, on-page optimization, link building, and content creation. The goal of SEO is to drive organic (non-paid) traffic to a website and increase its online presence.
13.
What does TiVo stand for?
Correct Answer
E. Nothing
Explanation
TiVo is a digital video recorder (DVR) that allows users to record and watch television programs. The acronym "TiVo" actually doesn't stand for anything. It is a made-up word that was chosen by the company to represent their brand. This is a common practice in the technology industry, where companies often create unique and memorable names for their products.
14.
Which brand does not currently have a mascot?
Correct Answer(s)
A. Radio Shack
B. Pizza Hut
C. Sears
D. Taco Bell
E. GE
Explanation
All of the given options currently have a mascot except for GE. Radio Shack has "RadioShack Robo" as its mascot, Pizza Hut has "Pizza Hut Delivery Boy", Sears has "Craftsman", Taco Bell has "Taco Bell Dog", but GE does not have a specific mascot associated with its brand.
15.
Which of the following news outlets is available in all of these formats: Online, print, and TV.
Correct Answer
E. None of the above
Explanation
None of the news outlets listed (CNN, USA Today, New York Times, Fox News) is available in all three formats: online, print, and TV. Each of these outlets may have an online presence, but they may not have a print publication or a TV channel. Therefore, the correct answer is "None of the above."
16.
Which celebrity didn’t do a commercial for Pepsi?
Correct Answer
C. Whitney Houston
Explanation
Whitney Houston didn't do a commercial for Pepsi.