Innovation IQ Test

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| By Cgaborit
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Cgaborit
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Quizzes Created: 2 | Total Attempts: 3,855
| Attempts: 766
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  • 1/10 Questions

    Most companies pursue incremental rather than disruptive innovation.

    • True
    • False
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About This Quiz

Everyone knows that innovation means coming up with the next great idea in your industry, right? Actually, there’s a lot more to it than that. Test your ability to separate innovation fact from fiction by answering the following questions true or false. By typing in your email address we can immediately email you your results.
The Learning Factor

Innovation IQ Test - Quiz

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  • 2. 

    Innovation is the exclusive realm of a few naturally talented people.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    Everyone has the power to innovate by letting their brain wander, explore, connect, and see the world differently. The problem is that we’re all running so fast that we fail to make time for the activities that allow our brains to see patterns and make connections. Such as pausing and wondering….what if?

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  • 3. 

    The most powerful way to trigger your brain is to simply ask it a question.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Ask a question and the brain responds instinctually to get closure. The key with innovation is to ask questions that open people to possibilities, new ways of looking at the same data, and new interpretations of the same old thing.

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  • 4. 

    Innovation is a random process.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    Innovation is a discipline that can (and should) be planned, measured, and managed. If left to chance, it won’t happen.

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  • 5. 

    Most companies are not structured to innovate.

    • True

    • False

    Correct Answer
    A. True
    Explanation
    Most organisations are physically set up with accounting in one area, marketing in another, and management off by itself. Employees rarely interact with other departments unless they need something to get their jobs done. And leaders and departments often withhold information, believing that it puts them in a position of power. Innovation requires teamwork, communication and collaboration, not isolated silos.

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  • 6. 

    Teaching employees to think creatively will guarantee innovation.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    New ideas are a dime a dozen. The hard part is turning those ideas into new products and services that customers value and are willing to pay for — a process that requires knowledge about what your customers want and need, coupled with implementation.

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  • 7. 

    The most important type of innovation involves bringing new products and services to market.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    It’s certainly important to bring new products and services to market. But the most important form of innovation, and the No.1 challenge for today’s business leaders may really be reinventing the way we manage ourselves and our companies.

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  • 8. 

    The biggest obstacle to innovation is a lack of organisational resources and know-how.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    In most organisations, the biggest obstacle to innovation is what people already know to be true about their customers, markets, and business. Whenever you’re absolutely, positively sure you’re right, any chance at meaningful innovation goes out the window.

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  • 9. 

    Innovation is the act of coming up with new and creative ideas.

    • True

    • False

    Correct Answer
    A. False
    Explanation
    In business, innovation is the act of applying knowledge, new or old, to the creation of new processes, products, and services that have value for at least one of your stakeholder groups. The key word here is applying. Generating creative ideas is certainly part of the process. But in order to produce true innovation, you have to actually do something different that has value.

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  • 10. 

    Listening to your customers is a great way to innovate. (Type your answer in for this question)

    Correct Answer
    Trick question!
    Explanation
    The answer is “it depends.” Research shows that customers can be a good source of ideas for improving existing products and services — if you’re looking to achieve incremental innovation. However, by itself, customer research is not sufficient for generating disruptive innovation because it only uncovers expressed, or known, customer needs. Disruptive innovation solves problems that customers didn’t even know they had or were unable to clearly articulate to themselves or their vendors. It redefines the market at a very fundamental level or, in many cases, creates a new market.

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  • Current Version
  • Aug 21, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Feb 10, 2013
    Quiz Created by
    Cgaborit
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