1.
M-Commerce did not originate in which of the following countries?
Correct Answer
C. United States
Explanation
M-Commerce, or mobile commerce, refers to the buying and selling of goods and services through mobile devices. The question asks which country M-Commerce did not originate in. The correct answer is "United States." The United States is known for its technological advancements and innovation, including the development and popularization of mobile technology. Therefore, it is unlikely that M-Commerce did not originate in the United States.
2.
One weakness of m-commerce is that:
Correct Answer
A. Security measures are few and far between
Explanation
The weakness of m-commerce is that security measures are few and far between. This means that there are not enough measures in place to protect the sensitive information and transactions conducted through mobile devices. This lack of security can make users vulnerable to various threats such as hacking, identity theft, and financial fraud. It is essential for m-commerce platforms to prioritize and enhance security measures to build trust and ensure the safety of users' data and transactions.
3.
Which of the following is not considered a device suitable for m-commerce?
Correct Answer
E. None of the above
Explanation
All of the devices listed in the options (iPod Touch with internet access, Smart Phones, Blackberry, Motorola Droid) are considered suitable for m-commerce. Therefore, the correct answer is "None of the above".
4.
Global marketing and advertising revenue are expected to exceed one billion dollars in:
Correct Answer
C. North America
Explanation
Global marketing and advertising revenue is expected to exceed one billion dollars in North America because North America has a highly developed and mature advertising market, with major cities like New York and Los Angeles being global advertising hubs. Additionally, North America has a large consumer market and a high level of consumer spending, making it an attractive region for global marketing and advertising campaigns.
5.
The first company to engage in m-commerce was:
Correct Answer
B. Coca-Cola
Explanation
Coca-Cola was the first company to engage in m-commerce. This means that they were the first company to conduct commercial transactions through mobile devices. They pioneered the use of mobile technology for business purposes, setting a precedent for other companies to follow. This shows their innovative and forward-thinking approach to utilizing new technologies to enhance their business operations.
6.
Which of the following is not a current application of m-commerce?
Correct Answer
D. Zynga Farmer Exchange
Explanation
Zynga Farmer Exchange is not a current application of m-commerce because it does not involve any form of mobile commerce or transactions. Zynga Farmer Exchange is a virtual marketplace within the online game FarmVille, where players can trade virtual goods with each other. While it may be accessed through mobile devices, it does not involve any real-world financial transactions or mobile commerce activities.
7.
Which of the following is not an obstacle to m-commerce?
Correct Answer
E. None of the above
Explanation
The question asks for an obstacle to m-commerce, and the correct answer is "None of the above." This means that all of the options listed (Slow Connectivity, Security, Reliability, and Standardization) are not obstacles to m-commerce. Therefore, there are no barriers or challenges related to these factors that would hinder the implementation or success of m-commerce.
8.
What year did m-commerce begin?
Correct Answer
D. 1997
Explanation
M-commerce, or mobile commerce, refers to the buying and selling of goods and services through mobile devices. The correct answer is 1997 because this is the year when the first mobile payment was made possible by Coca-Cola in Finland. This marked the beginning of m-commerce as it paved the way for future developments in mobile payment technologies and the growth of mobile shopping.
9.
What is the name of the European association who is standardizing m-commerce?
Correct Answer
B. SimPay
Explanation
SimPay is the correct answer because it is a European association that is standardizing m-commerce. The other options, FCC, Pay Pal, RCR, and EU Communication Bureau, are not specifically focused on standardizing m-commerce.
10.
Who first coined the term mobile commerce?
Correct Answer
A. Kevin Duffey
Explanation
Kevin Duffey is credited with coining the term "mobile commerce".