This quiz is based on the mandatory reading assigned to the class held on October 7th, 2016: Bocken, N. M. P., S. W. Short, P. Rana, and S. Evans. 2014. “A Literature and Practice Review to Develop Sustainable Business Model Archetypes. ” Journal of Cleaner Production 65: 42–56.
Analyze the evolution of our understanding of social enterprises in the last decades.
Propose a categorization of sustainable business models archetypes, to drive future research.
Discuss the merits of the base-of-the pyramid as viable commercial target.
Question the extent to which corporate social responsibility can reinforce overall business strategy.
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One of the key challenges is designing business models in such a way that enables the firm to capture economic value for itself through delivering social and environmental benefits: it is not always so clear how delivering social and environmental value might translate into profit and competitive advantage for the firm.
If sustainable business models create legitimate value for people and the planet, profits will simply follow.
There is a zero-sum game between the creation of socio-environmental value, and economic value: one can be generated at the expense of the other.
Business models can only be sustainable to the extent that they generate enough profits: you need to create value first in order to distribute it later.
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Deliver functionality rather than ownership
Encourage sufficiency
Re-purpose the organization to capture efficiencies and synergies
Develop scale-up solutions
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Closed loop business models
Cradle-to-cradle
Industrial symbiosis
Base-of-the pyramid
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Substitution with renewable resources
Local renewable solutions
Environmentally benign material and production processes
Lean manufacturing
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