1.
Your brain processes images __________ times quicker than text.
Correct Answer
C. 60,000
2.
Consumers have a bigger appetite for images taken by real people of real things versus professional staged images.
Correct Answer
A. True
Explanation
Consumers tend to prefer images taken by real people of real things because they are seen as more authentic and relatable compared to professional staged images. Real people and real things capture the essence of everyday life, making the images more genuine and appealing to consumers. Additionally, these images often showcase a sense of spontaneity and imperfection that can create a more personal and emotional connection with the audience.
3.
A/An __________ image is an image that tells the story that you want to share.
Correct Answer
pinnable
Pinnable
Explanation
A pinnable image is an image that can be easily shared or saved on platforms like Pinterest. It is a visually appealing image that captures the attention of viewers and effectively conveys the desired message or story. By using pinnable images, individuals or businesses can increase their online visibility and engagement by encouraging others to save and share their content.
4.
The optimal size for Facebook posts is 600 x 400.
Correct Answer
B. False
Explanation
The optimal size for Facebook posts is not specifically 600 x 400. Facebook allows for various image sizes and dimensions for posts, including different aspect ratios and resolutions. It is recommended to use images with a width of at least 1200 pixels for optimal quality. Therefore, the given statement is false.
5.
Pinterest is the website that has the most sharable content online.
Correct Answer
A. True
Explanation
Pinterest is a popular website known for its visual content and the ability to easily share images and ideas. Users can create boards and pin images or articles to them, making it a highly sharable platform. With its focus on visual content and sharing capabilities, Pinterest is indeed considered to have the most sharable content online.
6.
1. What are the 3 R’s of Images? (separate by comma)
Correct Answer
real pictures, real things, real people
real photos, real things, real people
Explanation
The correct answer is "real pictures, real things, real people". This answer includes all the three R's of Images, which are real pictures, real things, and real people. The other option "real photos, real things, real people" is incorrect as it repeats the same three R's and adds "real photos" which is not one of the three R's.
7.
A long format picture that tells a story is a/an ____________.
Correct Answer
infographic
Infographic
Explanation
An infographic is a long format picture that tells a story. It is a visual representation of information or data that is designed to be easily understood and visually appealing. Infographics are often used to simplify complex concepts or data sets and make them more accessible to a wider audience. They can include various elements such as charts, graphs, icons, and illustrations to convey information effectively.
8.
Photos are liked ____ times as much as links.
Correct Answer
B. 2
Explanation
Photos are liked 2 times as much as links. This means that for every 1 like on a link, there are 2 likes on a photo. The answer choice of 2 reflects this relationship, indicating that photos are liked twice as much as links.
9.
Pinnable images only apply to Pinterest.
Correct Answer
B. False
Explanation
Pinnable images are not exclusive to Pinterest. While Pinterest is a popular platform for sharing and organizing images, the concept of pinnable images refers to any image that can be saved or pinned to a digital board or collection. This functionality is not limited to Pinterest and can be found in various other platforms and websites that allow users to save and organize images. Therefore, the statement that pinnable images only apply to Pinterest is false.
10.
If you want your content to travel across the web, you need a/an _________
Correct Answer
A. Image strategy
Explanation
An image strategy is necessary for content to travel across the web because visuals are highly engaging and shareable. Images can capture attention, convey information, and evoke emotions more effectively than plain text. With the increasing popularity of social media platforms, where visual content dominates, having a well-defined image strategy is crucial for reaching a wider audience and increasing the chances of content being shared and distributed online.