Quiz 6 : Product Knowledge Kn 4
Semangat Pagi!
Berikut ini adalah QUIZ 6 : Product Knowledge KN 4 - BSDP batch 35
Waktu pengerjaan adalah (maksimal) 45 menit. Semoga sukses!
Salam,
Team BSDP batch 35
- 1.
Objektif dari revitalisasi Fitbar adalah:
- A.
Better product taste and packaging
- B.
Better product taste and pricing
- C.
Variative product and packaging
- D.
Better product taste and lower calories
Correct Answer
A. Better product taste and packagingExplanation
The objective of revitalizing Fitbar is to improve the taste and packaging of the product. This suggests that the current taste and packaging may not be satisfactory and need to be enhanced. By focusing on these aspects, the company aims to attract more customers and provide them with a better overall experience.Rate this question:
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- 2.
Apa saja kandungan dari multigrain pada Fitbar?
- A.
Quinoa, Oat, & Barley
- B.
Quinoa, Oat, & Whole Wheat
- C.
Quinoa, Whole Wheat, & Chia Seed
- D.
Quinoa, Oat, & Corn
Correct Answer
B. Quinoa, Oat, & Whole WheatExplanation
The correct answer is Quinoa, Oat, & Whole Wheat. This is because the question asks for the contents of multigrain in Fitbar, and quinoa, oat, and whole wheat are all types of grains that are commonly found in multigrain products.Rate this question:
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- 3.
Berikut merupakan Unique Selling Point (USP) dari Fitbar, kecuali:
- A.
No Cholesterol
- B.
No Transfat
- C.
No Calories
- D.
Contain Calcium, Vitamin A, B12, &
Correct Answer
C. No CaloriesExplanation
The given options list out the unique selling points (USPs) of Fitbar, which include "No Cholesterol," "No Transfat," and "Contain Calcium, Vitamin A, B12." However, the option "No Calories" is incorrect because Fitbar does contain calories. Hence, the correct answer is "No Calories."Rate this question:
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- 4.
”Cholesterol 0mg, Trans Fat 0g, Low Calories 110cal & 90cal, with oats, contains Calcium, Vit A, B12, C“ adalah ….. dari Fitbar
- A.
Product Attributes
- B.
Functional Benefit
- C.
Emotional Benefit
- D.
Brand Personality
Correct Answer
A. Product AttributesExplanation
The given statement describes the product attributes of Fitbar. It mentions that the product has 0mg of cholesterol and 0g of trans fat, making it a healthier option. It also states that it is low in calories, with 110cal and 90cal variants available. The statement further highlights that the product contains calcium, vitamin A, B12, and C, which are beneficial for the body. Therefore, the statement focuses on the specific characteristics and qualities of the Fitbar product, making it an explanation of the product attributes.Rate this question:
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- 5.
“Snacking with no worries” adalah ….. dari Fitbar
- A.
Product Attributes
- B.
Functional Benefit
- C.
Emotional Benefit
- D.
Brand Personality
Correct Answer
C. Emotional BenefitExplanation
The given answer, "Emotional Benefit," is the most appropriate explanation for the phrase "Snacking with no worries" from Fitbar. This suggests that consuming Fitbar snacks brings a sense of emotional satisfaction, comfort, and peace of mind, as it implies that one can enjoy snacking without any concerns about health or guilt. The phrase appeals to the emotions of consumers, highlighting the positive feelings associated with indulging in Fitbar snacks.Rate this question:
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- 6.
“Healthy, Tasty” adalah ….. dari Fitbar
- A.
Product Attributes
- B.
Functional Benefit
- C.
Emotional Benefit
- D.
Brand Personality
Correct Answer
B. Functional BenefitExplanation
The phrase "Healthy, Tasty" refers to the functional benefit of Fitbar. This means that Fitbar is not only good for one's health but also tastes good. Functional benefits are the specific advantages or features that a product offers to consumers, such as its nutritional value or effectiveness in meeting a particular need. In this case, Fitbar emphasizes its healthiness and delicious taste as its main functional benefits, which may attract consumers who are looking for a healthy and enjoyable snack option.Rate this question:
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- 7.
“Young, active, modern” adalah ….. dari Fitbar
- A.
Product Attributes
- B.
Functional Benefit
- C.
Emotional Benefit
- D.
Brand Personality
Correct Answer
D. Brand PersonalityExplanation
The term "Young, active, modern" describes the brand personality of Fitbar. Brand personality refers to the set of human characteristics and traits that are associated with a brand. In this case, Fitbar is portrayed as youthful, energetic, and contemporary, appealing to a target audience that values an active and modern lifestyle. This brand personality helps to create a unique identity for Fitbar and differentiate it from its competitors.Rate this question:
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- 8.
Berikut adalah manfaat dari Fitbar rasa coklat yang terbuat dari dark chocolate:
- A.
Menurunkan tekanan darah dan mengurangi resiko penyakit jantung
- B.
Mengatasi sembelit, mengandung fruktosa & glukosa pengganti bahan pemanis
- C.
Menurunkan resiko kanker, menurunkan berat badan, meningkatkan kesehatan jantung
- D.
Menurunkan tekanan darah, mengatasi sembelit, menurunkan berat badan
Correct Answer
A. Menurunkan tekanan darah dan mengurangi resiko penyakit jantungExplanation
Dark chocolate has been shown to have several health benefits, including lowering blood pressure and reducing the risk of heart disease. It contains flavanols, which can help relax and widen blood vessels, leading to lower blood pressure. Additionally, dark chocolate is rich in antioxidants, which can protect against heart disease by reducing inflammation and improving cholesterol levels. Therefore, consuming Fitbar rasa coklat, which is made from dark chocolate, can provide these benefits and help lower blood pressure and reduce the risk of heart disease.Rate this question:
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- 9.
Berikut adalah manfaat dari Fitbar rasa fruits yang terbuat dari buah asli raisin:
- A.
Menurunkan tekanan darah dan mengurangi resiko penyakit jantung
- B.
Mengatasi sembelit, mengandung fruktosa & glukosa pengganti bahan pemanis
- C.
Menurunkan resiko kanker, menurunkan berat badan, meningkatkan kesehatan jantung
- D.
Menurunkan tekanan darah, mengatasi sembelit, menurunkan berat badan
Correct Answer
B. Mengatasi sembelit, mengandung fruktosa & glukosa pengganti bahan pemanisExplanation
Fitbar rasa fruits yang terbuat dari buah asli raisin dapat mengatasi sembelit karena mengandung fruktosa dan glukosa yang berfungsi sebagai pengganti bahan pemanis. Fruktosa dan glukosa dapat membantu melancarkan sistem pencernaan dan mengatasi masalah sembelit.Rate this question:
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- 10.
Berikut adalah manfaat dari Fitbar rasa nuts yang terbuat dari kacang tanah dan cashew:
- A.
Dari kacang tanah dan cashew: Menurunkan tekanan darah dan mengurangi resiko penyakit jantung
- B.
Mengatasi sembelit, mengandung fruktosa & glukosa pengganti bahan pemanis
- C.
Menurunkan resiko kanker, menurunkan berat badan, meningkatkan kesehatan jantung
- D.
Menurunkan tekanan darah, mengatasi sembelit, menurunkan berat badan
Correct Answer
C. Menurunkan resiko kanker, menurunkan berat badan, meningkatkan kesehatan jantungExplanation
Fitbar rasa nuts yang terbuat dari kacang tanah dan cashew memiliki manfaat dalam menurunkan risiko kanker, menurunkan berat badan, dan meningkatkan kesehatan jantung.Rate this question:
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- 11.
Jumlah gula Soyjoy dan Naraya Oat Choco lebih tinggi …..% daripada Fitbar Coklat
- A.
35%
- B.
40%
- C.
37%
- D.
20%
Correct Answer
C. 37%Explanation
The correct answer is 37%. This means that the amount of sugar in Soyjoy and Naraya Oat Choco is 37% higher than the amount of sugar in Fitbar Coklat.Rate this question:
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- 12.
Jumlah gula di Bengbeng lebih tinggi …..% daripada Fitbar Coklat
- A.
100%
- B.
90%
- C.
75%
- D.
80%
Correct Answer
B. 90%Explanation
The given statement states that the amount of sugar in Bengbeng is higher than Fitbar Coklat by a certain percentage. Among the options provided, the only percentage that represents a higher amount is 90%. This means that the amount of sugar in Bengbeng is 90% higher than Fitbar Coklat.Rate this question:
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- 13.
Rekomendasi harga Fitchips untuk konsumen adalah:
- A.
15.000
- B.
17.000
- C.
13.000
- D.
19.000
Correct Answer
C. 13.000Explanation
The recommended price for Fitchips for consumers is 13.000.Rate this question:
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- 14.
Berapakah Shelf Life dari Fitchips?
- A.
12 bulan
- B.
10 bulan
- C.
6 bulan
- D.
8 bulan
Correct Answer
A. 12 bulanExplanation
The shelf life of Fitchips is 12 months. This means that the product can be stored and consumed for up to 12 months without any significant deterioration in quality or safety. It is important to follow the expiration date and storage instructions provided by the manufacturer to ensure the best quality and taste of the product.Rate this question:
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- 15.
Proses pengawetan alami yang dilakukan pada produk Fitchips menggunakan:
- A.
Garam
- B.
Gula
- C.
Cengkih
- D.
Kulit kayu manis
Correct Answer
A. GaramExplanation
The correct answer is garam (salt). Salt is commonly used as a natural preservative in food products because it helps to inhibit the growth of bacteria and other microorganisms. By adding salt to the Fitchips product, it helps to extend its shelf life and prevent spoilage.Rate this question:
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- 16.
Kalori dalam Fitchips …..% lebih rendah dibandingkan dengan kalori pada Lays dan Chitato:
- A.
15%
- B.
50%
- C.
25%
- D.
30%
Correct Answer
C. 25%Explanation
The given statement suggests that the calorie content in Fitchips is 25% lower compared to the calorie content in Lays and Chitato. This means that Fitchips has fewer calories per serving than Lays and Chitato, making it a healthier snack option for individuals who are conscious about their calorie intake.Rate this question:
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- 17.
Keunggulan Fitchips dibandingkan dengan competitor antara lain adalah tanpa 4P. Yang terdiri dari, kecuali:
- A.
Penguat rasa/MSG
- B.
Pewarna
- C.
Pemanis Buatan
- D.
Protein
Correct Answer
D. ProteinExplanation
Fitchips' advantage over its competitors is that it does not contain protein. The other options listed, such as flavor enhancers (MSG), coloring, and artificial sweeteners, are commonly found in snacks. However, Fitchips stands out by not including protein, which may appeal to individuals who have dietary restrictions or preferences.Rate this question:
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- 18.
Target market dari Fitchips adalah:
- A.
SES A&B, laki-laki dan perempuan, 25-35 tahun
- B.
SES A&B, laki-laki dan perempuan, diatas 30 tahun
- C.
SES A, perempuan, 25-35 tahun
- D.
SES A, laki-laki dan perempuan, 19-30 tahun
Correct Answer
A. SES A&B, laki-laki dan perempuan, 25-35 tahunExplanation
The target market of Fitchips is both SES A and SES B, including both males and females, aged between 25-35 years. This means that Fitchips aims to cater to individuals from both SES A and SES B, regardless of their gender, who fall within the specified age range.Rate this question:
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- 19.
Target market dari Fitbar adalah:
- A.
SES A&B, laki-laki dan perempuan, 25-40 tahun, urban & sub urban
- B.
SES A, laki-laki dan perempuan, 25-30 tahun, urban
- C.
SES A&B, laki-laki dan perempuan, 25-40 tahun, urban
- D.
SES A&B, perempuan, 25-40 tahun, urban & sub urban
Correct Answer
A. SES A&B, laki-laki dan perempuan, 25-40 tahun, urban & sub urbanExplanation
The target market for Fitbar is both men and women, aged 25-40 years old, living in urban and sub-urban areas. This means that Fitbar aims to appeal to a wide range of individuals within a specific age group who live in urban and sub-urban settings. By targeting both men and women, Fitbar recognizes that both genders are potential consumers of their product. Additionally, by focusing on a specific age range, Fitbar can tailor their marketing efforts and product features to meet the needs and preferences of this demographic.Rate this question:
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- 20.
Keunggulan dari Susu Zee adalah:
- A.
NutriPro Complex
- B.
ProFit Formula
- C.
Vita Digest Pro
- D.
Plant Stanol Ester
Correct Answer
A. NutriPro ComplexExplanation
The advantage of Susu Zee is its NutriPro Complex. This suggests that NutriPro Complex is a unique feature or ingredient in Susu Zee that sets it apart from other milk products. It could imply that NutriPro Complex provides additional nutritional benefits or enhances the overall quality of the milk. However, without further information, it is difficult to determine the specific details of NutriPro Complex and its benefits.Rate this question:
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- 21.
Kandungan Susu Zee yang tidak dimiliki oleh competitor lain adalah:
- A.
Kolin
- B.
Prebiotik
- C.
Hi Calcium
- D.
9 Asam Amino Esensial
Correct Answer
D. 9 Asam Amino EsensialExplanation
The correct answer is 9 Asam Amino Esensial. This means that the other competitors do not have all 9 essential amino acids in their milk products, while Zee milk does. Amino acids are the building blocks of proteins and are essential for various bodily functions, including growth and repair. Having all 9 essential amino acids is important for a balanced and nutritious diet. Therefore, Zee milk stands out from its competitors by offering this unique nutritional benefit.Rate this question:
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- 22.
Dimanakah planogram yang tepat untuk Susu Zee RTD pada regular shelf?
- A.
Sebelah ChilGo Coklat
- B.
Sebelah Ultra Coklat 200ml
- C.
Sebelah Milo 200ml
- D.
Sebelah Indomilk Coklat
Correct Answer
B. Sebelah Ultra Coklat 200mlExplanation
The correct answer is "Sebelah Ultra Coklat 200ml." This means that the appropriate planogram for Susu Zee RTD on the regular shelf is next to the Ultra Coklat 200ml product.Rate this question:
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- 23.
Kandungan yang terdapat dalam Zee Bar yang tidak dimiliki oleh snack anak-anak lainnya adalah:
- A.
Hi Calcium, Hi Protein, Hi Fiber
- B.
Kolin, Hi Calcium, Multigrain
- C.
Kolin, Prebiotik, Multigrain
- D.
Kolin, Hi Calium, Hi Fiber
Correct Answer
B. Kolin, Hi Calcium, MultigrainExplanation
The correct answer is "Kolin, Hi Calcium, Multigrain". This is because the other options do not include all three elements mentioned in the question. The first option only includes Hi Calcium and Hi Protein, while the second option does not include Kolin. The third option includes Kolin and Prebiotik, but does not include Hi Calcium. The fourth option includes Kolin and Hi Fiber, but does not include Multigrain. Therefore, the correct answer is the option that includes all three elements: Kolin, Hi Calcium, and Multigrain.Rate this question:
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- 24.
Asam Amino Esensial adalah:
- A.
Nutrisi yang tidak dapat diproduksi oleh tubuh dan merupakan komponen utama pembentuk protein yang esensial untuk tumbuh kembang anak
- B.
Nutrisi yang dapat diproduksi oleh tubuh dan merupakan komponen utama pembentuk protein yang esensial untuk tumbuh kembang anak
- C.
Nutrisi yang tidak dapat diproduksi oleh tubuh dan merupakan komponen utama pembentuk jaringan sel otak yang esensial untuk tumbuh kembang anak
- D.
Nutrisi yang dapat diproduksi oleh tubuh dan merupakan komponen utama pembentuk jaringan otot yang esensial untuk tumbuh kembang anak
Correct Answer
A. Nutrisi yang tidak dapat diproduksi oleh tubuh dan merupakan komponen utama pembentuk protein yang esensial untuk tumbuh kembang anakExplanation
Essential amino acids are nutrients that cannot be produced by the body and are crucial components for protein synthesis, which is essential for the growth and development of children.Rate this question:
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- 25.
Zee NutriPro Complex merupakan susu untuk anak usia:
- A.
5-10 tahun
- B.
6-12 tahun
- C.
3-12 tahun
- D.
12-15 tahun
Correct Answer
C. 3-12 tahunExplanation
Zee NutriPro Complex is a milk product specifically designed for children between the ages of 3 and 12. This age range is crucial for children's growth and development, and they require specific nutrients during this period. Zee NutriPro Complex is formulated to meet the nutritional needs of children within this age group, providing them with the necessary vitamins, minerals, and other essential nutrients for their overall health and well-being.Rate this question:
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- 26.
Demografi target konsumen dari Susu Zee adalah:
- A.
Ibu usia 30-39 tahun, urban dan sub urban, SES A B C
- B.
Ibu usia 30-39 tahun, urban dan sub urban, SES A B
- C.
Ibu usia 21-30 tahun, urban, SES A B C
- D.
Ibu usia 21-30 tahun, urban dan sub urban, SES A B
Correct Answer
A. Ibu usia 30-39 tahun, urban dan sub urban, SES A B CExplanation
The correct answer is "Ibu usia 30-39 tahun, urban dan sub urban, SES A B C." This is because the target demographic for Susu Zee is mothers aged 30-39 years old, living in both urban and suburban areas, and belonging to SES (Socio-Economic Status) categories A, B, and C. This specific demographic group is likely to be the main consumers of Susu Zee.Rate this question:
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- 27.
Siapakah target konsumen yang diutamakan oleh Zee Bar?
- A.
Anak SD
- B.
Anak TK
- C.
Anak usia 3-12 tahun
- D.
Anak remaja
Correct Answer
A. Anak SDExplanation
Zee Bar diutamakan untuk anak SD karena dalam pilihan jawaban yang diberikan, anak SD adalah satu-satunya kelompok usia yang spesifik dan sesuai dengan target konsumen yang diutamakan. Anak TK dan anak usia 3-12 tahun terlalu umum, sedangkan anak remaja tidak termasuk dalam rentang usia yang diutamakan oleh Zee Bar.Rate this question:
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- 28.
Berikut adalah kompetitor dari Susu Zee, kecuali:
- A.
Dancow
- B.
Hi-Lo School
- C.
Boneeto
- D.
Indomilk
Correct Answer
D. IndomilkExplanation
The given options are all competitors of Susu Zee, except for Indomilk.Rate this question:
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- 29.
Apa psychographic dari target konsumen Susu Zee dan Zee Bar?
- A.
Ibu yang modern, kompeten, dan open minded, memiliki anak usia 3-12 tahun, sangat peduli dan bangga terhadap anaknya, selalu menginginkan anaknya menjadi yang terbaik, akan memberikan nutrisi terbaik agar anaknya selalu berprestasi
- B.
Ibu yang modern, kompeten, dan open minded, memiliki anak usia 6-12 tahun, sangat peduli dan bangga terhadap anaknya, selalu menginginkan anaknya menjadi yang terbaik, akan memberikan nutrisi terbaik agar anaknya selalu berprestasi
- C.
Ibu yang modern, kompeten, dan open minded, memiliki anak usia 3-12 tahun, sangat peduli dan bangga terhadap anaknya, selalu menginginkan anaknya menjadi yang terbaik, akan memberikan nutrisi terbaik agar anaknya tetap aktif
- D.
Ibu yang modern, kompeten, dan open minded, memiliki anak usia 6-12 tahun, sangat peduli dan bangga terhadap anaknya, selalu menginginkan anaknya menjadi yang terbaik, akan memberikan nutrisi terbaik agar anaknya tetap aktif
Correct Answer
A. Ibu yang modern, kompeten, dan open minded, memiliki anak usia 3-12 tahun, sangat peduli dan bangga terhadap anaknya, selalu menginginkan anaknya menjadi yang terbaik, akan memberikan nutrisi terbaik agar anaknya selalu berprestasiExplanation
The correct answer is the one that describes the target consumer of Susu Zee and Zee Bar as modern, competent, and open-minded mothers who have children aged 3-12 years old. These mothers are highly concerned and proud of their children, always wanting them to be the best and providing them with the best nutrition to ensure their achievements.Rate this question:
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- 30.
Positioning dari produk Susu Zee adalah:
- A.
Zee merupakan partner ibu sebagai penyedia nutrisi untuk dukung anak agar tumbuh tinggi & banyak akal
- B.
Zee merupakan partner ibu sebagai penyedia nutrisi untuk dukung anak agar tumbuh sehat & berenergi
- C.
Zee merupakan partner ibu sebagai penyedia nutrisi untuk dukung anak agar anak tumbuh ke atas tidak ke samping
- D.
Zee merupakan partner ibu sebagai penyedia nutrisi untuk dukung anak untuk menang setiap hari
Correct Answer
A. Zee merupakan partner ibu sebagai penyedia nutrisi untuk dukung anak agar tumbuh tinggi & banyak akalExplanation
The correct answer suggests that Zee is positioning itself as a partner for mothers in providing nutrition to support their children's growth in height and intelligence. This positioning implies that Zee's product is specifically designed to help children grow taller and become smarter.Rate this question:
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Mar 15, 2023Quiz Edited by
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Feb 14, 2018Quiz Created by
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