1.
1. In a business letter, the Dear part, like in Dear Mr. Curry: is called the
Correct Answer
B. Salutation
Explanation
The correct answer is salutation. In a business letter, the salutation is the part that addresses the recipient and usually begins with "Dear." It is a formal greeting that shows respect and sets the tone for the rest of the letter. The sending address refers to the address of the sender, the return address is the address where the letter should be sent back if undelivered, and the body is the main content of the letter.
2.
2. In this ad, the words like Best Vacation ever are an example of this advertising strategy: Other examples might be, greatest! amazing! awesome!
Correct Answer
D. Hype
Explanation
The words "Best Vacation ever" and other similar phrases like "greatest! amazing! awesome!" used in the ad are an example of the advertising strategy known as hype. Hype is a technique used to create excitement and exaggerate the qualities or benefits of a product or service in order to attract attention and generate interest among consumers. By using exaggerated and enthusiastic language, the ad aims to create a sense of anticipation and make the vacation seem incredibly appealing and desirable.
3.
3. In a business letter, what comes first?
Correct Answer
B. Your address (the return address)
Explanation
In a business letter, the return address should come first. This is because the return address indicates the sender's contact information and allows the recipient to easily identify and respond to the letter. The return address typically includes the sender's name, company name, address, and contact details. By including the return address at the beginning of the letter, it ensures that the recipient has all the necessary information to respond or contact the sender if needed.
4.
4. What 2 programs does a mail merge combine?
Correct Answer
D. Excel and Word
Explanation
A mail merge combines two programs, Excel and Word. Excel is used to store the data, such as names and addresses, while Word is used to create the document template. The merge process allows the user to personalize and customize the document by pulling the data from Excel into the designated fields in the Word document. This enables the user to create multiple personalized documents, such as letters or labels, without manually entering the data for each individual document.
5.
5. When in Word, a person who wants to create a mail merge would click on _________ and then ________________.
Correct Answer
C. 3. tools, Mail Merge Manager
Explanation
In Word, to create a mail merge, a person would click on "tools" and then select "Mail Merge Manager". This option allows the user to access the necessary tools and features to perform a mail merge, such as selecting recipients, creating the main document, and merging the data.
6.
6. A person would use a mail merge to create multiple copies of the same document like letters, labels or envelopes that are personalized with data from a spreadsheet.
Correct Answer
A. True
Explanation
A person would use a mail merge to create multiple copies of the same document like letters, labels or envelopes that are personalized with data from a spreadsheet. This process allows for efficient and personalized mass communication, as it automatically inserts data from a spreadsheet into predefined fields in the document template. By using a mail merge, the user can save time and effort by avoiding the need to manually input the same information into each document.
7.
7. This advertisement is telling people that they can get designers styles at their store. What other elements are they trying to persuade people with?
Correct Answer
A. Guilt free prices starting at 29.99
Explanation
The advertisement is trying to persuade people by highlighting the "guilt free prices starting at 29.99." This suggests that the store offers affordable prices, which can appeal to customers who are budget-conscious. It implies that people can enjoy designer styles without feeling guilty about the cost.
8.
8. 6200 Crittenden St. Philadelphia, PA 19130Dr. Amir McCloud144 Green LaneSeattle, WA 90852If this was the heading to my business letter, what is missing?
Correct Answer
B. The date
Explanation
The heading of a business letter typically includes the sender's address, the date, and the recipient's address. In this case, the sender's address is missing from the heading.
9.
9. This is ad, the advertiser uses photography and the dad's red jacket stands out to catch your eye. That's an example of ________
Correct Answer
C. Hype
Explanation
The correct answer is "Hype." In this advertisement, the advertiser uses photography and the dad's red jacket to create a sense of excitement and draw attention. The use of vibrant colors and bold elements is intended to generate hype and capture the viewer's interest.
10.
10. Shape and color and line are all parts of graphic design. In the era of computers, another idea has a place in graphic design - the fonts that you use. The font is also called __________________________ and can express ideas of different kinds of feelings like cursive fonts could stand for things that are fancy. ** Hint, think back to the Brain Pop movie!**
Correct Answer
B. TypograpHy
Explanation
Typography refers to the art and technique of arranging type to make written language legible, readable, and visually appealing. In the context of graphic design, typography plays a crucial role in conveying ideas and emotions through different font styles. This aligns with the given information that fonts can express various kinds of feelings, such as cursive fonts representing fanciness. Therefore, typography is the correct answer in this scenario.