1.
What is the top section of the board used for?
Correct Answer
D. All of the above.
Explanation
The top section of the board is used for all of the mentioned purposes. It is used to communicate the number of pivots a team has undergone since the original product concept, to clearly define a team's Customer, Problem, & Solution Hypotheses, and to show the evolution of a product as a team runs experiments on the product's riskiest assumptions. Therefore, the correct answer is "All of the above."
2.
Which of the following are correctly stated Problem Hypotheses?
Correct Answer
E. Both b & c.
Explanation
The correct answer is "Both b & c." This is because both statement b ("Bicycle locks do not adequately protect the bicycle from theft") and statement c ("Existing iPhone games do not interact both socially and with the real world at the same time") are problem hypotheses that can be tested and potentially proven or disproven. Statement a is a factual statement about the number of bicycles stolen in the US, and statement d is a factual statement about the percentage of households that recycle regularly, so they are not problem hypotheses.
3.
The Problem Hypothesis must relate directly to the Customer Hypothesis.
Correct Answer
A. True
Explanation
The given statement is true because the Problem Hypothesis and the Customer Hypothesis are both essential components of the Lean Startup methodology. The Problem Hypothesis refers to the assumption made about the problem that the product or service is trying to solve, while the Customer Hypothesis refers to the assumption made about the target customers and their needs. For a startup to be successful, these two hypotheses must align and be directly related to each other. This ensures that the product or service being developed is addressing a real problem for the target customers, increasing the chances of success.
4.
How can a Customer Hypothesis be generated?
Correct Answer
C. Based on descriptive factors and a goal or action to be performed.
Explanation
A Customer Hypothesis can be generated by considering descriptive factors such as age, gender, location, interests, and behavior, and then identifying a specific goal or action that the customer is likely to perform. This helps in understanding the target audience and their needs, which can then be used to develop effective marketing strategies and tailor products or services to meet their requirements. Demographic segmentation and brand-preference segmentation are not sufficient on their own to generate a Customer Hypothesis as they do not provide a comprehensive understanding of the customer's motivations and behaviors.
5.
Can the Customer Hypothesis be based on the mass-market opportunity?
Correct Answer
B. No, the Customer Hypothesis is always based on who a product’s
early adopters will be.
Explanation
The Customer Hypothesis cannot be based on the mass-market opportunity because it focuses specifically on identifying the early adopters of a product. The Customer Hypothesis helps to define the target audience and understand their needs and preferences, which is crucial for successful product development and marketing. It is not concerned with the mass-market opportunity as a whole, but rather with identifying the specific group of customers who are most likely to adopt the product early on.
6.
Which of the following explains the Solution Hypothesis
Correct Answer
A. The hypothesis for the first version of a product.
Explanation
The Solution Hypothesis refers to the hypothesis for the first version of a product. This means that it is the initial assumption or prediction made about how the product will solve a particular problem or meet a specific need. It is distinct from the hypothesis for the Minimum Viable Product, which focuses on creating a basic version of the product with just enough features to satisfy early customers and gather feedback. Therefore, the correct answer is the hypothesis for the first version of a product.
7.
What is an assumption?
Correct Answer
B. Something that is believed to be a fact by an entrepreneur.
Explanation
An assumption is something that an entrepreneur believes to be a fact. It is a statement or belief that is taken for granted or accepted without proof. Assumptions are often made based on limited information or personal beliefs, and they form the basis for decision-making and planning in business. Entrepreneurs make assumptions about various aspects of their business, such as customer behavior, market trends, and product demand. These assumptions can be tested and validated through research and analysis to ensure their accuracy and inform business strategies.
8.
What is the definition of a Core Assumption?
Correct Answer
C. All of the above.
Explanation
A core assumption is defined as any assumption that the business model relies on or any assumption that, if invalidated, would cause the team to make a pivot. In other words, it is any assumption that is crucial for the success and functioning of the business model. Therefore, the correct answer is "All of the above" because both options mentioned in the question are valid definitions of a core assumption.
9.
What is the definition of a Minimum Viable Product?
Correct Answer
E. Both b & c.
Explanation
The correct answer is "Both b & c." The definition of a Minimum Viable Product (MVP) is an experiment that requires the minimum amount of effort to learn about your customers. This means that an MVP is not just the first version of a product, but also a strategic approach to gathering feedback and understanding customer needs with minimal resources. By combining options b and c, we get a comprehensive definition that encompasses both the experimental nature of an MVP and its purpose in learning about customers.
10.
What are the three Methods defined by Lean Startup Machine?
Correct Answer
A. Exploration, Pitch, & Concierge
Explanation
Lean Startup Machine defines three methods: Exploration, Pitch, and Concierge. These methods are used to validate ideas and test assumptions in the early stages of a startup. Exploration involves conducting customer interviews and gathering feedback to understand the problem and potential solutions. Pitching is about creating a compelling story and presenting the idea to potential customers or investors. Concierge is a method where the startup provides a personalized and hands-on experience to early customers, allowing them to test the product or service in a controlled environment.
11.
How does one decide on the correct Method?
Correct Answer
C. Always start with Exploration and then progress forward by
opportunity cost & risk.
Explanation
The correct method to decide on is to always start with Exploration and then progress forward by opportunity cost & risk. This means that one should first explore different options and gather information before making a decision. Then, the decision should be based on the potential opportunities and the associated costs and risks. This approach allows for a thorough evaluation of different possibilities and helps in making a more informed and strategic decision.
12.
What do you do after deciding on the Method?
Correct Answer
B. Decide on the Minimum Success Criterion.
Explanation
After deciding on the method, the next step is to determine the minimum success criterion. This means setting specific goals or criteria that need to be met in order to consider the method successful. This step is important as it helps to provide clarity and focus on what needs to be achieved. It also helps in evaluating the effectiveness of the method and making necessary adjustments if needed.
13.
What is the definition of the Riskiest Assumption?
Correct Answer
B. The Core Assumption with the highest degree of uncertainty.
Explanation
The riskiest assumption is defined as the core assumption with the highest degree of uncertainty. This means that it is the assumption that has the greatest potential to fail or be proven incorrect, which poses the greatest risk to the business model. It is important to identify and address these risky assumptions in order to mitigate potential risks and ensure the success of the business.
14.
The Riskiest Assumption is not subjective based on the team’s knowledge.
Correct Answer
B. False
Explanation
The statement is saying that the riskiest assumption is not subjective based on the team's knowledge. This means that the riskiest assumption cannot be determined solely based on the team's opinions or beliefs. Instead, it requires objective analysis and evaluation. Therefore, the correct answer is False, as it contradicts the statement.
15.
How should a team decide on the Riskiest Assumption?
Correct Answer
B. After a short period of discussion, the entire team should vote on
which Core Assumption has the highest degree of uncertainty.
Explanation
The team should vote on which Core Assumption has the highest degree of uncertainty after a short period of discussion. This allows for collective decision-making and ensures that multiple perspectives are considered. It also promotes team collaboration and buy-in, as everyone has a say in identifying the riskiest assumption. By involving the entire team, the decision is less likely to be biased or influenced by a single individual's knowledge or opinion.
16.
How do you set the Minimum Success Criterion?
Correct Answer
E. First b, then c.
Explanation
To set the Minimum Success Criterion, the team should first agree on how many customers to interview or unique visits to acquire and what response is considered a success (option b). This helps establish a clear target for the experiment. Then, the team should decide on a number below which constitutes undeniable failure (option c). This ensures that there is a clear threshold for determining when the experiment has not been successful. Therefore, the correct approach is to first follow option b and then option c.
17.
What is the next step after setting a Minimum Success Criterion?
Correct Answer
B. Get Out Of the Building! (GOOB)
Explanation
After setting a Minimum Success Criterion, the next step is to "Get Out Of the Building!" (GOOB). This means that it is important to leave the office and interact with potential customers or users in order to gather feedback and validate assumptions. This step is crucial for gaining real-world insights and ensuring that the product or service meets the needs and expectations of the target audience. It allows for direct observation, interviews, and testing in order to make informed decisions and iterate on the design or concept.
18.
The Riskiest Assumption is invalidated if:
Correct Answer
C. The Minimum Success Criterion is not met.
Explanation
The correct answer is that the Minimum Success Criterion is not met. This means that the specific criteria or goals that were set for determining success have not been achieved. If the Minimum Success Criterion is not met, it indicates that the project or experiment has not been successful in meeting its objectives, which in turn invalidates the Riskiest Assumption. This suggests that the assumption made about the project or experiment was incorrect or not feasible.
19.
A team should only pivot if:
Correct Answer
B. The Riskiest Assumption is invalidated.
Explanation
The correct answer is that a team should only pivot if the Riskiest Assumption is invalidated. This means that if the assumption that carries the highest level of risk for the success of the project is proven to be false or incorrect, the team should pivot. This is because the riskiest assumption is often the one that has the potential to cause the most significant impact on the project's outcome. Therefore, if this assumption is invalidated, it is necessary for the team to pivot and change their strategy or direction in order to mitigate the risk and increase the chances of success.
20.
What sticky notes are placed in the invalidated/validated boxes?
Correct Answer
E. Both a & b.
Explanation
Both a & b are the correct answers because the sticky notes from the Minimum Success Criterion, MVP Stage, & Riskiest Assumption, as well as the sticky notes from one experiment, are placed in the invalidated/validated boxes. Therefore, all of the above options are correct.
21.
The Validation Board is different from the Business Model Canvas & Lean Canvas in that:
Correct Answer
D. All of the above.
Explanation
The correct answer is "All of the above." This means that all the statements mentioned - the Validation Board showing how a team pivots over time, being a productivity tool, and being designed for running experiments and getting out of the building - are true and differentiate the Validation Board from the Business Model Canvas and Lean Canvas.
22.
The main goal of the board is:
Correct Answer
Provide a disciplined framework for
decision making.
Explanation
The main goal of the board is to provide a disciplined framework for decision making. This means that the board aims to establish a structured and systematic approach to decision making processes within an organization. By doing so, the board ensures that decisions are made in a consistent and rational manner, taking into account relevant factors and considering the long-term implications. This helps to promote transparency, accountability, and effective governance within the organization.
23.
The vision of the board is:
Correct Answer
Create a universal language for innovation.
Explanation
The vision of the board is to create a universal language for innovation. This means that the board aims to develop a common and easily understandable language that can be used by individuals and organizations to communicate and collaborate effectively in the field of innovation. By creating such a language, the board hopes to break down barriers and facilitate the exchange of ideas, knowledge, and expertise, ultimately driving innovation forward.