Comcast Spotlight Advertising Solutions

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Quizzes Created: 1 | Total Attempts: 126
| Attempts: 126
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  • 1/10 Questions

    Airing of a television commercial on a cable network is known as a _____. 

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About This Quiz

The 'Comcast Spotlight Advertising Solutions' quiz assesses knowledge on various Comcast advertising services like Weather Channel Crawl, Adtag, and others. It tests understanding of targeted advertising solutions, subscriber portals, and media planning relevant for marketing professionals.

Comcast Spotlight Advertising Solutions - Quiz

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  • 2. 

    ____ allows subscribers the opportunity to view content 24-hours a day, 7 days a week. 

    Explanation
    The correct answer is "On Demand" because it is the term commonly used to describe a service that allows subscribers to access content whenever they want, without having to wait for a scheduled broadcast. The variations of the answer, such as "ON DEMAND," "OnDemand," "ONDEMAND," "On-Demand," "VIDEO ON DEMAND," "Video On Demand," "Video OnDemand," and "Video On-Demand," are all acceptable as they represent different ways of formatting or capitalizing the term but still convey the same meaning.

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  • 3. 

    _____ is Comcast’s Video On Demand platform that provides long form advertising opportunities for both state-wide and market specific content. 

    Explanation
    The correct answer is SEARCHLIGHT, Searchlight, SearchLight, SEARCH LIGHT, Search Light. This platform is Comcast's Video On Demand platform that offers advertising opportunities for both state-wide and market specific content.

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  • 4. 

    What is the name of the advertising solution that provides a scrolling banner on a The Weather Channel network?

    Explanation
    The correct answer is Weather Channel Crawl, WCC, WEATHER CHANNEL CRAWL. This advertising solution provides a scrolling banner on The Weather Channel network.

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  • 5. 

    What is the name of the consumer portal for Comcast high-speed subscribers? 

    Explanation
    The correct answer for the name of the consumer portal for Comcast high-speed subscribers is XFINITY.com, XFINITY, Xfinity.com, xfinity.com, xfinity, Xfinity.

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  • 6. 

    ____ provides comprehensive vehicle information, such as listings and reviews.

    Explanation
    Vehix.com, vehix.com, Vehix, vehix, VEHIX, and VEHIX.com all provide comprehensive vehicle information, such as listings and reviews.

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  • 7. 

    What is the name of the advertising solution that runs the same commercial with a customized ending specific to a geographic location?

    Explanation
    The correct answer is "Adtag, AdTag, tag, Tag, ADTAG, Ad Tag, ad tag". This advertising solution is able to run the same commercial but with a customized ending that is specific to a geographic location.

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  • 8. 

    _____ provides innovative, long-form advertising providing a dedicated On Demand channel for the advertiser’s products or services.

    Explanation
    The correct answer is "Showcase, SHOWCASE, Show case, SHOW CASE, showcases, SHOWCASES." This is because the question is asking for the correct form of the word that provides innovative, long-form advertising and a dedicated On Demand channel for the advertiser's products or services. The word "showcase" can be spelled in different ways, but all forms refer to the same concept of presenting or displaying something in a prominent or impressive way.

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  • 9. 

    What is the name of the advertising solutions that enables businesses to take their print marketing pieces and transform them into a slideshow-style on demand video? 

    Explanation
    The correct answer is Liquidus.

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  • 10. 

    What is the name of the advertising solutions that allows to consumer to access the advertiser’s content beyond the :30 second commercial spot? 

    Explanation
    VODT, Telescoping, and VOD Telescoping are all correct answers for the name of the advertising solutions that allow consumers to access the advertiser's content beyond the :30 second commercial spot.

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  • Current Version
  • May 07, 2024
    Quiz Edited by
    ProProfs Editorial Team
  • Oct 18, 2011
    Quiz Created by
    Cgreen027
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