1.
Terms and Conditions In order to be entered into the Prize draw please read and accept the below T&Cs:
1. This prize draw is open to UK residents aged 18 or over except employees of the Promoter, their families, agents or anyone professionally connected with the promotion.
2. To enter the competition, entrant inputs their contact details and completes the Flora pro.activ quiz on the iPad at the Flora pro.activ stand
3. No applications from agents, third parties, organised groups or applications automatically generated by computer will be accepted. No incomplete or corrupted entries will be accepted. Entries will only be accepted if they comply with all entry instructions.
4. Closing date for receipt of entries is 18:59 (GMT) on 9th Nov 2013.
5. Promotion limited to one entry per person.
6. Responsibility is not accepted for entries lost, damaged or delayed as a result of any network, computer hardware or software failure of any kind
7. The Prize: 1 x Spa day for the winner and one guest aged 18 or over (proof of age may be required worth up to £220. The Prize includes: a. Access to the spa facilities; b. At least one treatment per person. The Prize can be claimed at any of the following locations (subject to availability and the terms and conditions of the winner’s chosen Spa):
Champneys Springs, Ashby de la Zouch;
Culloden Estate & Spa, Belfast;
The Citypoint Club London;
The Balmoral Hotel, Edinburgh;
Amarna Spa, Haslemere;
Champneys, Henlow;
Titanic Spa, Huddersfield;
Champneys, Forest Mere;
Slieve Donard Resort and Spa, Newcastle;
Thoresby Hall, Nottingham;
Wildmoor Spa, Stratford-upon-Avon;
Champneys, Tring;
Rowhill Grange Utopia Spa, Kent.
Travel to and from the Spa is NOT included. The Prize must be used within 3 months from the date the winner claims their Prize. The Prize cannot be taken on the following dates; Christmas Eve, Christmas Day, Boxing Day, New Year’s Day, Easter and UK Bank Holidays.
8. The Prize will be subject to the terms and conditions of the supplier of the Prize to the Promoter.
9. The first entry drawn at random by an independent judge from all entries received by the closing date will win the Prize. In the event of any dispute the decision of the Promoter is final. In the event of unforeseen circumstances the Promoter reserves the right to substitute the prize for an alternative of equal or greater value. No correspondence will be entered into.
10. The winner will be notified by telephone within 28 days of the closing date. The winner must provide proof of age to claim their prize. The winner must claim their prize within 60 days of the notification. If the prize is unclaimed after this time, it will lapse and the Promoter reserves the right to offer the unclaimed prize to a substitute winner selected in accordance with the promotion rules.
11. The winner’s details (name and county) will be made available on request to those writing to "FPA HCP iPad Quiz, Weber Shandwick, 2 Waterhouse Square 140 Holborn, London, EC1N 2AE" within ten weeks after the published closing date, enclosing a stamped SAE.
12. By entering the promotion, all entrants will be deemed to have accepted and be bound by the rules and consent to the transfer of their personal data to the Data Controller for the purposes of the administration of this promotion and any other purposes to which the entrant has consented. All entry instructions form part of the rules.
13. These Terms and Conditions and any issues or disputes which may arise out of or in connection with these Terms and Conditions (whether such disputes or issues are contractual or non-contractual in nature, such as claims in tort, for breach of statute or regulation or otherwise) shall be governed by and construed in accordance with English law.
Entrants hereby irrevocably submit to the exclusive jurisdiction of the English courts to settle any such dispute or issues. Promoter and Data Controller: Unilever UK, Unilever House, Springfield Drive, Leatherhead, Surrey, KT22 7GR (Please do not send entries to this address).
Correct Answer
A. I agree to the above terms and conditions
Explanation
The correct answer is "I agree to the above terms and conditions" because the participant needs to accept the terms and conditions in order to be entered into the prize draw. By selecting this option, the participant acknowledges that they have read and understood the rules of the competition and are willing to comply with them.
2.
It is estimated that by 2030, almost 23.6 million people will die from CVD [1]. What % of CVD do you think is attributable to modifiable risks like diet and lifestyle?
Correct Answer
C. 80%
Explanation
Answer: C – Cardiovascular disease (CVD) is the single biggest killer in the UK, responsible for one in three deaths each year [2]. According to the World Health Organization (WHO), 80% of premature CVD (heart disease and stroke) could be prevented [1]. Simple changes to everyday food choices and lifestyle are key to help reduce the risk of CVD.
3.
By what percentage does a patient have to lower their cholesterol to see a 20% reduction in CVD risk?
Correct Answer
A. They would need to lower their cholesterol by 10% to lower their CVD risk by 20%
Explanation
Answer: A - Lowering LDL cholesterol by just 10% is estimated to reduce the risk of CVD by 20% in the long term [3].
4.
If you thought men were more at risk of CVD than women, you’d be mistaken. During the menopause, women’s cholesterol levels begin to rise [4]. By how much does CVD risk increase in women in the 10 years after the menopause?
Correct Answer
B. It increases four-fold
Explanation
Answer: B – Research suggests that CVD risk in women in the ten years after the menopause increases four-fold, partly as a result of the change in cholesterol levels [5] .
5.
In England, around 58% of men and 61% of women have blood cholesterol levels of 5.0 mmol/l and above [6]. Despite this, what percentage of men and women in the UK aged 45+ do not know their cholesterol level?
Correct Answer
A. 70%
Explanation
Answer: A - Data reveals 70% of men and women in the UK aged 45+ do not know their cholesterol level [7].
6.
How many official dietary recommendations for cholesterol management include plant sterols?
Correct Answer
C. More than 10
Explanation
Answer: C – The International Atherosclerosis Society [8], Heart UK, the US National Cholesterol Education Program (NCEP), Diabetes UK and many other international organisations including American Heart Association, Heart Foundation Australia, Dutch Heart Foundation, Finnish Nutrition Association, Finnish Medical Society, Spanish Atherosclerosis Society and Nutrition Foundation of Italy have all included plant sterols in their dietary recommendations for cholesterol management.
7.
The optimum level of plant sterols that patients should consume for cholesterol-lowering is 1.5 to 2.4 grams per day as part of a healthy diet and lifestyle with sufficient fruit and vegetables. [9] But in reality what level of plant sterols do you think your patients consume from everyday foods through a normal diet without plant sterol enriched foods?
Correct Answer
B. Less than 0.5 grams
Explanation
Answer: B - Patients tend to consume between 0.15-0.31g plant sterols per day from everyday foods [10,11,12] Flora pro.activ foods are enriched with plant sterols which have been shown to actively lower cholesterol. Just 3 portions of Flora pro.activ spread or milk or 1 Flora pro.activ mini drink a day provides the optimum amount of plant sterols for cholesterol lowering, to help your patients consume 1.5-2.4g of plant sterols per day.
8.
By how much do you think 2 grams of plant sterols a day can reduce cholesterol absorption in the gut?
Correct Answer
B. 30-40%
Explanation
Answer: B - Consuming 2 grams of plant sterols a day reduces the absorption of cholesterol
by 30-40%. The cholesterol that is not absorbed is then excreted (along with virtually all the plant sterols) [13]. Consuming 1.5-2.4g of sterols per day can lower cholesterol by 7-10% in 2-3 weeks as part of a healthy diet and lifestyle with sufficient fruit and vegetables.
9.
What plant sterol enriched food can provide your patients with the same amount of sterols as is found in 425 tomatoes (the amount they would need to eat to achieve the optimum plant sterol intake [14,15,16])?
Correct Answer
C. Both A and B are true
Explanation
Answer: C – Flora pro.activ contanins plant sterols which have been shown to lower cholesterol. 3 portions of Flora pro.activ milk or spread or 1 Flora pro.activ mini drink a day provides the optimum amount of plant sterols for cholesterol lowering A daily consumption of 1.5-2.4g plant sterol can lower cholesterol by 7-10% in 2-3 weeks as part of a healthy diet and lifestyle.
10.
What food can lower your patients’ cholesterol by up to 10% in just three weeks?
Correct Answer
B. Flora pro.activ cholesterol plant sterol enriched foods
Explanation
Answer: B - Flora pro.activ contanins plant sterols which have been shown to lower cholesterol. 3 portions of Flora pro.activ milk or spread or 1 Flora pro.activ mini drink a day provides the optimum amount of plant sterols for cholesterol lowering. A daily consumption of 1.5-2.4g plant sterol can lower cholesterol by 7-10% in 2-3 weeks as part of a healthy diet and lifestyle.
11.
Which foods have approval from European Authorities to make cholesterol-lowering claims?
Correct Answer(s)
B. Flora pro.activ cholesterol plant sterol enriched foods
C. Oats
Explanation
Answer: B and C - In order to make an EU disease risk reduction claim, all scientific evidence must be independently reviewed and endorsed by the European Food Safety Authority (EFSA). Unilever was the first to secure a disease risk reduction claim in the European market place in 2009 for its Flora pro.activ cholesterol lowering food range, enriched with plant sterols: “Plant sterols have been shown to reduce blood cholesterol. High cholesterol is a risk factor in the development of coronary heart disease”. Plant stanols are also allowed to bear the above claim. In December 2010, EFSA also approved a health claim linking consumption of oat beta-glucans with improved cholesterol levels. It is worth noting that compared to beta-glucan, plant sterols give a greater reduction in cholesterol, and no other food is more effective at lowering cholesterol.
12.
Which of your patients can you recommend Flora pro.activ to?
Correct Answer
E. All of the above
Explanation
Answer: All of the above –We always recommend that these patients consult their doctor to discuss additional use of plant sterol enriched foods.