1.
A firm’s vision and where it is heading, the businesses in which it is involved, and how it serves its stakeholders
Correct Answer
B. Strategic Direction
Explanation
Strategic direction refers to a firm's long-term plan and the path it takes to achieve its goals. It encompasses the firm's vision, the industries or businesses it operates in, and how it prioritizes the needs of its stakeholders. This term highlights the importance of setting a clear direction for the organization and aligning all activities towards achieving its strategic objectives. It involves making decisions about resource allocation, market positioning, and competitive advantage. Strategic direction guides the firm's overall strategy and helps it adapt to changes in the business environment.
2.
External environment, history, and inertia
Correct Answer
A. Influences On Strategic Direction
Explanation
The external environment, history, and inertia are all factors that can influence the strategic direction of a business. The external environment refers to the conditions and forces outside of the organization that can impact its operations and decision-making. History refers to the past experiences and actions of the business, which can shape its future direction. Inertia refers to the tendency of an organization to continue with its current strategies and practices, even when they may no longer be effective. Together, these influences play a crucial role in determining the strategic direction a business takes.
3.
Forces at work to maintain the status quo
Correct Answer
C. Structural Inertia
Explanation
Structural inertia refers to the resistance to change within an organization's structure. It occurs when an organization's current structure and systems are deeply ingrained and difficult to modify. This can be due to factors such as established routines, policies, and procedures, as well as the resistance of employees to change. In the context of maintaining the status quo, structural inertia suggests that the existing organizational structure and systems play a significant role in preventing or slowing down strategic changes or diversification efforts. Therefore, it is the forces of structural inertia that work to maintain the status quo.
4.
What the organization is
Correct Answer
C. Mission Statement
Explanation
A mission statement is a concise statement that describes the purpose, goals, and values of an organization. It outlines what the organization aims to achieve and how it plans to do so. Unlike a vision statement, which focuses on the future aspirations of the organization, a mission statement provides a clear and practical roadmap for the organization's actions and decisions. A mission statement helps to define the organization's identity and serves as a guide for its employees and stakeholders. It is an essential tool for aligning the organization's activities with its overall strategic direction.
5.
Mission statements are a way of communicating with the public
Correct Answer
A. True
Explanation
Mission statements are a way of communicating with the public because they serve as a concise and clear statement of an organization's purpose, goals, and values. They provide a framework for the organization's actions and decisions, and they also help to establish the organization's identity and reputation in the eyes of the public. By sharing their mission statement, organizations can effectively convey their intentions and establish a connection with their target audience, stakeholders, and the general public.
6.
A forward-looking view of what the organization wants to become
Correct Answer
B. Vision Statement
Explanation
A vision statement is a forward-looking view of what the organization wants to become. It outlines the future goals and aspirations of the organization, providing a clear direction and purpose. Unlike a mission statement, which focuses on the present, a vision statement looks ahead and sets the long-term objectives for the organization. It serves as a guide for decision-making and strategic planning, helping to align the actions and efforts of the organization towards a common vision. Therefore, the given answer, "Vision Statement," is correct as it accurately describes the concept of a forward-looking view of the organization's goals and aspirations.
7.
Vision statements are not always separated from mission statements
Correct Answer
A. True
Explanation
Vision statements and mission statements are often used interchangeably and can be combined into a single statement. While some organizations may choose to have separate vision and mission statements, it is not a requirement. Many organizations prefer to have a unified statement that encompasses both their vision and mission, highlighting their long-term goals and purpose. Therefore, it is true that vision statements are not always separated from mission statements.
8.
The starting point of all strategic planning and management, provides a framework for evaluating the effects of planned change, and for planning
the steps needed to move an organization forward
Correct Answer
A. Business Definition
Explanation
The correct answer is Business Definition. The business definition is the starting point of all strategic planning and management. It provides a framework for evaluating the effects of planned change and for planning the steps needed to move an organization forward. It helps in clarifying the purpose and goals of the organization, identifying its target market, and understanding its competitive advantage. By defining the business, an organization can align its strategies, resources, and activities to achieve its objectives effectively.
9.
When defining the business “What is our business?”, what is the first question that should be asked?
Correct Answer
B. Who is being satisfied?
Explanation
The first question that should be asked when defining the business "What is our business?" is "Who is being satisfied?" This question helps to identify the target audience or customer base of the business. By understanding who the business aims to satisfy, it becomes easier to tailor products, services, and marketing strategies to meet the specific needs and preferences of the target customers.
10.
When defining the business “What is our business?”, what is the second question that should be asked?
Correct Answer
A. What is being satisfied?
Explanation
The second question that should be asked when defining the business "What is our business?" is "What is being satisfied?". This question helps to identify the core value proposition of the business and what it aims to provide to its customers. By understanding what needs or desires the business is satisfying, it becomes easier to align the products, services, and strategies to meet those requirements effectively.
11.
When defining the business “What is our business?”, what is the third question that should be asked?
Correct Answer
C. How are the customer’s needs satisfied?
Explanation
The third question that should be asked when defining the business "What is our business?" is "How are the customer's needs satisfied?" This question focuses on understanding the methods and strategies used by the business to meet the needs and expectations of its customers. By answering this question, the business can identify its unique value proposition and develop effective strategies to deliver customer satisfaction.
12.
The question "Who is being satisfied?" refers to
Correct Answer
B. The markets that the organization serves
Explanation
The question is asking about who is being satisfied in the context of the resource conversion process and capabilities that the firm uses to provide functions to the customer. The correct answer is "The markets that the organization serves." This means that the organization is satisfying the needs and wants of the markets it serves through its resource conversion process and capabilities.
13.
The question "What is being satisfied?" refers to
Correct Answer
B. Specific functions provided to the customer
Explanation
The question is asking what is being satisfied, and the correct answer is "Specific functions provided to the customer." This means that the organization is fulfilling certain tasks or services for the customer, which ultimately leads to their satisfaction. It could be things like delivering a product, providing a service, or meeting specific needs and requirements of the customer. The focus here is on the functions that the organization carries out to meet the customer's expectations and ensure their satisfaction.
14.
The question "How are the customer's needs satisfied?" refers to
Correct Answer
C. Resource conversion process and capabilities that the firm uses to provide the functions to the customer
Explanation
The correct answer is "Resource conversion process and capabilities that the firm uses to provide the functions to the customer." This answer is appropriate because the question is asking about how the customer's needs are satisfied, which implies that there is a process in place to convert resources into the functions that meet those needs. This answer acknowledges the importance of the organization's capabilities in delivering those functions to the customer.
15.
The breadth of an organization’s activities across markets, functions,
resource conversion processes, and products
Correct Answer
B. Scope
Explanation
Scope refers to the breadth of an organization's activities across markets, functions, resource conversion processes, and products. It encompasses the range and extent of the organization's operations and the areas in which it operates. In other words, scope defines the boundaries and extent of what the organization does and the markets it serves. It helps in determining the organization's focus and the areas in which it wants to excel. By understanding the scope, the organization can effectively manage its resources, align its activities, and make strategic decisions to achieve its goals and objectives.
16.
A company that stays in areas closely related to its core competency
Correct Answer
A. Related Diversification
Explanation
Related diversification refers to a strategy where a company expands its operations into areas that are closely related to its core competency. This means that the company ventures into new markets or industries that are similar to its existing business, allowing it to leverage its existing knowledge, skills, and resources. By staying within its core competency, the company can benefit from synergies, economies of scale, and a better understanding of the market dynamics. This strategy helps the company to minimize risks and maximize its competitive advantage in the new ventures.
17.
A company that has businesses that are not related to its core competency
Correct Answer
C. Unrelated Diversification
Explanation
Unrelated diversification refers to a company expanding its business into industries that are not related to its core competency. This strategy allows the company to enter new markets and reduce its reliance on a single industry. By diversifying its business portfolio, the company can spread its risk and potentially increase its profitability. This can be achieved through acquisitions, mergers, or launching new businesses in unrelated industries. Overall, unrelated diversification enables the company to explore new opportunities and gain a competitive advantage in different markets.
18.
The processes associated with attempting to serve the interests of a broad group of stakeholders
Correct Answer
B. Stakeholder Management
Explanation
Stakeholder management refers to the processes involved in identifying and understanding the needs, expectations, and interests of various stakeholders and developing strategies to address them. It involves actively engaging with stakeholders, building relationships, and making decisions that consider their perspectives. By effectively managing stakeholders, an organization can ensure that their interests are taken into account, leading to better decision-making, increased stakeholder satisfaction, and ultimately, the achievement of strategic goals.
19.
Financial benefits of stakeholder management are avoiding
value-destroying outcomes as well as increasing the ability of firms to compete
Correct Answer
A. True
Explanation
Stakeholder management is important for financial benefits because it helps in avoiding value-destroying outcomes. By considering the needs and interests of all stakeholders, a firm can make better decisions that minimize risks and maximize value creation. Additionally, effective stakeholder management also enhances a firm's ability to compete in the market. By building strong relationships with stakeholders, a company can gain support, access to resources, and valuable insights that can give it a competitive advantage. Therefore, the statement that financial benefits of stakeholder management include avoiding value-destroying outcomes and increasing competitiveness is true.
20.
A firm with a strong stakeholder network is better able to manage both
individual contracts and the coordination of several contracts simultaneously, which increases
the flexibility of the organization in taking advantage of strengths and opportunities and
overcoming weaknesses and threats
Correct Answer
A. True
Explanation
A firm with a strong stakeholder network is better equipped to handle individual contracts and coordinate multiple contracts at the same time. This allows the organization to be more flexible in leveraging its strengths and opportunities, as well as overcoming weaknesses and threats. By having a strong network of stakeholders, the firm can tap into various resources, expertise, and support, which ultimately enhances its ability to manage contracts effectively and adapt to changing circumstances.