Mystery Shopper Ja Traning Program

1. Mystery Shopper Online requires assignments to entered online within 24 hours ?

True

False

2. As per terms of becoming a mystery shopper is confidentiality critical ?

True

False

3. Is Confidentiality a must when Mystery Shopping ?

True

False

4. A Client is any individual, division, organization or department.

True

False

5. What are some guidelines for conducting assignments?

Visit the correct location.

Pay attention to employees

Confidentiality.

All of the above.

6. When doing a mystery shop, if a purchase is made a field agent should receive

A full refund upon submission of receipt.

Negotiate the price they are willing to get payed.

No payment

All of the above.

None of the above.

7. Who Is a Field Agent

Understand different items to be displayed at Point of Sale

Develop new products and price structure to evaluate how your product can perform better against competitors

All of the above.

None of the above.

8. Can you share information with your friend about a Mystery Shop ?

True

False

9. What are the types of MysteryShopping ?

Audio & video,telephone,online and face to face.

Online, at home, telephone and video.

Desk research, online , video and telephone.

All the above

Primary research is any type of research that you go out and collect yourself. Examples include surveys, interviews, observations, and ethnographic research. A good researcher knows how to use both primary and secondary sources in their writing and to integrate them cohesively.

Explanation

Primary research is any type of research that you go out and collect yourself. Examples include surveys, interviews, observations, and ethnographic research. A good researcher knows how to use both primary and secondary sources in their writing and to integrate them cohesively.

10. When should you disclose that you are a Field Agent.

Never

When making a purchase.

At the end of a Mystery Shop.

Anytime. The timing of market research is not important.

11. Mystery Shopping is also often used to determine exclusively objective facts such as:

Proper placement of point of purchase materials, store traffic patterns.

Consumer product placement

Price Checks

All the Above

12. What are the qualities of a good Mystery shopper ?

Understand different items to be displayed at Point of Sale

Estimate of market potential and make predictions about future environmental conditions

Develop new products and price structure to evaluate how your product can perform better against competitors

Accuracy, Reliability, Anonymity and Review

All the above

13. Do Mystery Shoppers work independently ?

True

False

14. What are some professional responsibilities of a Mystery Shopper/ Field Agent ?

Field Agents must not make false claims about their skills and experience or about those of their organizations.

Field Agents must ensure the security of all research records in their possession.

All of the above

15. What is the definition of Mystery Shopping ?

The system of finding the correct answers to our objectives

Market Intelligence

All of the above

None of the above

Market research is the action or activity of gathering information about consumers' needs and preferences.

Explanation

Market research is the action or activity of gathering information about consumers' needs and preferences.

16. What are the Technical Principles of Mystery Shopping ?

Doing field research, doing secondary research

Research about different desk sizes

True, Correct and honest

Doing primary research

Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, in which data are collected from, for example, research subjects or experiments.

Explanation

Secondary research (also known as desk research) involves the summary, collation and/or synthesis of existing research rather than primary research, in which data are collected from, for example, research subjects or experiments.

17. What is the purpose of carrying out Mystery Shopping?

To find out customers' expectations

To provide Research information.

To expose customers to new products

To sell new products directly to customers

18. After a Field agent perform a mystery shop can they give their personal opinion in their final report ?

True

False

19. A Report is defined as information given to you by another mystery shopper.

True

False

20. What are some examples of Telephone Mystery Shopping? select all that applies below.

Staff members should not be identified.

Taped-recored conversations should not be provided to the client organization.

Mystery Shoppers should be made aware that their identification could be revealed if the telephone receiver had caller ID.

The time taken with a staff or employee member should be a normal transaction in the relevant market.

None of the above

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