Marketing And Customer Service! Quiz

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| By Dhardma1
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Dhardma1
Community Contributor
Quizzes Created: 12 | Total Attempts: 27,389
Questions: 9 | Attempts: 835

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Marketing And Customer Service! Quiz - Quiz

CMAA practice


Questions and Answers
  • 1. 

    The internal customer is also important

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement "The internal customer is also important" is true. In any organization, internal customers refer to employees or departments that rely on the products, services, or information provided by other employees or departments within the same organization. Recognizing the importance of internal customers is crucial for maintaining smooth operations, collaboration, and overall productivity within the organization. By prioritizing the needs and satisfaction of internal customers, organizations can foster a positive work environment, enhance teamwork, and ultimately deliver better results to external customers.

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  • 2. 

    Dissatisified patients will tell everyone they know

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    Dissatisfied patients are more likely to share their negative experiences with others, whether it be through word-of-mouth or online reviews. This can have a significant impact on a healthcare provider's reputation and can potentially deter potential patients from seeking their services. Therefore, it is true that dissatisfied patients will tell everyone they know about their negative experiences.

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  • 3. 

    Suggestion boxes are more of a nuisance in an office

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The statement suggests that suggestion boxes are not a nuisance in an office, implying that they are beneficial or helpful instead. Therefore, the correct answer is False, indicating that suggestion boxes are not a nuisance in an office.

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  • 4. 

    The four "P's" in promoting a practice are

    • A.

      Practice, provider, price, promotion

    • B.

      Product, placement, price, promotion

    • C.

      Provider, placement, patient, price

    • D.

      Product, patient, provider, price

    Correct Answer
    B. Product, placement, price, promotion
    Explanation
    The four "P's" in promoting a practice are product, placement, price, and promotion. These elements are essential for successfully marketing and advertising a practice. The product refers to the services or treatments offered by the practice. Placement refers to the strategic location and accessibility of the practice. Price refers to the cost of the services provided. Promotion refers to the marketing and advertising efforts to attract patients and create awareness about the practice.

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  • 5. 

    Some surveys can allow the opportunity for the patient to give feedback without being identified

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    Some surveys offer the option for patients to provide feedback anonymously, without revealing their identity. This allows patients to freely express their opinions and experiences without fear of any negative consequences or repercussions. Anonymity can encourage more honest and open responses, leading to more accurate data and insights. It also helps protect patient privacy and confidentiality, which is crucial in healthcare settings. Therefore, the statement that some surveys allow the opportunity for patients to give feedback without being identified is true.

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  • 6. 

    There is only one type of advertising

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    The statement "There is only one type of advertising" is false. There are multiple types of advertising, including print advertising, television advertising, radio advertising, online advertising, social media advertising, and more. Each type of advertising has its own unique characteristics and target audience. Therefore, it is incorrect to claim that there is only one type of advertising.

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  • 7. 

    A practice website needs to be maintained and updated on a regular basis

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    Maintaining and updating a practice website on a regular basis is necessary to ensure that it remains functional, relevant, and up-to-date with the latest information. Regular maintenance helps to fix any bugs or technical issues, improve user experience, and keep the website secure. Additionally, updating the website with fresh content, such as new articles, features, or products, helps to attract and retain visitors, and improves search engine rankings. Therefore, it is important to regularly maintain and update a practice website to ensure its effectiveness and success.

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  • 8. 

    The "Deadly Sins" of customer service can be rude and unhelpful.

    • A.

      True

    • B.

      False

    Correct Answer
    A. True
    Explanation
    The statement is suggesting that the "Deadly Sins" of customer service can include being rude and unhelpful. This implies that these behaviors are considered negative and detrimental to providing good customer service. Therefore, the correct answer is true.

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  • 9. 

    It is not encouraged for a physician to give advice in a newspaper column

    • A.

      True

    • B.

      False

    Correct Answer
    B. False
    Explanation
    Physicians giving advice in a newspaper column is not discouraged. They often provide valuable health information and guidance to the public through such platforms. This helps in raising awareness and promoting better health practices. However, it is important for physicians to ensure that the advice they give is accurate, evidence-based, and does not replace the need for individual medical consultation.

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Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Aug 14, 2024
    Quiz Edited by
    ProProfs Editorial Team
  • Apr 09, 2012
    Quiz Created by
    Dhardma1

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