Internet Technology And SEO Quiz!

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Quizzes Created: 3 | Total Attempts: 2,259
Questions: 65 | Attempts: 242

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Internet Technology And SEO Quiz! - Quiz

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Questions and Answers
  • 1. 

    The de-facto version of a page located on the primary URL you want associated with the content is known as:

    • A.

      Home Page

    • B.

      Canonical Version

    • C.

      Heretical Version

    • D.

      Empirical Version

    Correct Answer
    B. Canonical Version
    Explanation
    The correct answer is "Canonical Version". The term "canonical" refers to the standard or authoritative version of something. In the context of web pages, the canonical version is the preferred version of a page that should be indexed by search engines and displayed in search results. It helps to avoid duplicate content issues and consolidate the ranking signals for a particular URL. Therefore, the canonical version is the de-facto version of a page located on the primary URL that you want associated with the content.

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  • 2. 

    The physical layer concerns?

    • A.

      Bit-by-bit delivery

    • B.

      Process to process delivery

    • C.

      Application to application delivery

    • D.

      None of the mentioned

    Correct Answer
    A. Bit-by-bit delivery
    Explanation
    The physical layer concerns bit-by-bit delivery. This means that it is responsible for transmitting raw data as a series of bits over a communication channel. The physical layer handles the electrical, mechanical, and procedural aspects of the communication, ensuring that the bits are successfully transmitted from one device to another. It does not involve higher-level processes such as process to process or application to application delivery.

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  • 3. 

    Which transmission media has the highest transmission speed in a network?

    • A.

      Coaxial cable

    • B.

      Twisted pair cable

    • C.

      Twisted pair cable

    • D.

      Electrical cable

    Correct Answer
    C. Twisted pair cable
    Explanation
    Twisted pair cable is the correct answer because it has the highest transmission speed among the given options. Twisted pair cables use multiple pairs of twisted copper wires to transmit data, providing a higher bandwidth and faster data transfer compared to coaxial or electrical cables. This makes twisted pair cables suitable for high-speed networking applications, such as Ethernet connections.

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  • 4. 

    Bits can be sent over guided and unguided media as an analog signals by?

    • A.

      Digital modulation

    • B.

      Amplitude modulation

    • C.

      Frequency modulation

    • D.

      Phase modulation

    Correct Answer
    A. Digital modulation
    Explanation
    Digital modulation is the process of converting digital data into analog signals in order to transmit it over a communication channel. It involves modifying one or more properties of the analog carrier signal, such as amplitude, frequency, or phase, to represent the digital information. Therefore, digital modulation allows bits to be sent over guided and unguided media as analog signals. Amplitude modulation, frequency modulation, and phase modulation are all examples of digital modulation techniques.

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  • 5. 

    The portion of the physical layer that interfaces with the media access control sublayer are called?

    • A.

      Physical signalling sublayer

    • B.

      Physical data sublayer

    • C.

      Physical address sublayer

    • D.

      None of the mentioned

    Correct Answer
    A. pHysical signalling sublayer
    Explanation
    The portion of the physical layer that interfaces with the media access control sublayer is called the physical signalling sublayer. This sublayer is responsible for converting the digital data from the media access control sublayer into signals that can be transmitted over the physical medium. It handles tasks such as encoding, decoding, modulation, and demodulation of the signals, ensuring that the data can be effectively transmitted and received by the network devices.

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  • 6. 

    Physical layer provides:

    • A.

      Mechanical specifications of electrical connectors and cables

    • B.

      Electrical specification of transmission line signal level

    • C.

      Specification for IR over optical fiber

    • D.

      All of the mentioned

    Correct Answer
    D. All of the mentioned
    Explanation
    The physical layer of a network provides the mechanical specifications of electrical connectors and cables, the electrical specifications of transmission line signal levels, and the specifications for IR (Infrared) over optical fiber. This means that it encompasses all of the mentioned options, making the answer "all of the mentioned" correct. The physical layer is responsible for the physical transmission of data and ensures that the hardware components of a network can properly communicate with each other.

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  • 7. 

    In asynchronous serial communication the physical layer provides:

    • A.

      Start and stop signalling

    • B.

      Flow control

    • C.

      Both (a) and (b)

    • D.

      None of the mentioned

    Correct Answer
    C. Both (a) and (b)
    Explanation
    In asynchronous serial communication, the physical layer is responsible for providing both start and stop signalling as well as flow control. Start and stop signalling refers to the use of specific bits at the beginning and end of each data transmission to indicate the start and end of a message. Flow control, on the other hand, is used to manage the rate at which data is sent between the sender and receiver to prevent overload or data loss. Therefore, both (a) start and stop signalling and (b) flow control are provided by the physical layer in asynchronous serial communication.

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  • 8. 

    The physical layer is responsible for?

    • A.

      Line coding

    • B.

      Channel coding

    • C.

      Modulation

    • D.

      All of the mentioned

    Correct Answer
    D. All of the mentioned
    Explanation
    The physical layer is responsible for all of the mentioned tasks, including line coding, channel coding, and modulation. Line coding involves converting digital data into a suitable format for transmission over a physical medium. Channel coding adds redundancy to the transmitted data to detect and correct errors that may occur during transmission. Modulation involves converting the coded data into a format that can be transmitted over the physical medium, such as converting digital signals into analog signals. Therefore, all of these tasks fall under the responsibility of the physical layer.

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  • 9. 

    The physical layer translates logical communication requests from the ______ into hardware-specific operations.

    • A.

      Data link layer

    • B.

      Network layer

    • C.

      Trasnport layer

    • D.

      Application layer

    Correct Answer
    A. Data link layer
    Explanation
    The physical layer is responsible for translating logical communication requests from the data link layer into hardware-specific operations. It handles the actual transmission of data bits over the physical medium, such as cables or wireless signals. This layer is concerned with the physical characteristics of the transmission medium, such as voltage levels, data encoding, and synchronization. By translating the logical requests into hardware-specific operations, the physical layer ensures that the data can be successfully transmitted over the network.

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  • 10. 

    A single channel is shared by multiple signals by?

    • A.

      Analog modulation

    • B.

      Digital modulation

    • C.

      Multiplexing

    • D.

      None of the mentioned

    Correct Answer
    C. Multiplexing
    Explanation
    Multiplexing is the process of combining multiple signals into a single channel for transmission. It allows multiple signals to share the same channel, thereby maximizing the utilization of the channel's capacity. This is achieved by dividing the channel into smaller sub-channels and assigning each signal to a specific sub-channel. Multiplexing is commonly used in telecommunications and networking to efficiently transmit multiple signals over a limited bandwidth. Therefore, the correct answer is multiplexing.

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  • 11. 

    Wireless transmission can be done via?

    • A.

      Radio waves

    • B.

      Microwaves

    • C.

      Infrared

    • D.

      All of the mentioned

    Correct Answer
    D. All of the mentioned
    Explanation
    Wireless transmission can be done via radio waves, microwaves, and infrared. Radio waves are commonly used for long-distance communication, such as radio and television broadcasting. Microwaves are used for shorter distances and are commonly used in mobile phones and Wi-Fi networks. Infrared is used for short-range communication, such as remote controls. Therefore, all of the mentioned options are correct as they represent different methods of wireless transmission.

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  • 12. 

    The data link layer takes the packets from _____ and encapsulates them into frames for transmission.

    • A.

      Network layer

    • B.

      Physical layer

    • C.

      Transport layer

    • D.

      Application layer

    Correct Answer
    A. Network layer
    Explanation
    The data link layer takes the packets from the network layer and encapsulates them into frames for transmission. The network layer is responsible for routing and addressing packets, and it passes these packets to the data link layer to be packaged into frames. The data link layer adds necessary control information to the packets, such as destination and source addresses, error detection, and flow control, before transmitting them over the physical layer.

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  • 13. 

    Which one of the following tasks is not done by the data link layer?

    • A.

      Framing

    • B.

      Error control

    • C.

      Flow control

    • D.

      Channel coding

    Correct Answer
    D. Channel coding
    Explanation
    The data link layer is responsible for tasks such as framing, error control, and flow control. However, channel coding is not a task performed by the data link layer. Channel coding is a technique used in the physical layer to improve the reliability of data transmission over a noisy channel. It involves adding redundant bits to the original data to detect and correct errors. Therefore, the correct answer is channel coding.

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  • 14. 

    Which sublayer of the data link layer performs data link functions that depend upon the type of medium?

    • A.

      Logical link control sublayer

    • B.

      Media access control sublayer

    • C.

      Network interface control sublayer

    • D.

      None of the mentioned

    Correct Answer
    B. Media access control sublayer
    Explanation
    The media access control sublayer of the data link layer is responsible for performing data link functions that are specific to the type of medium being used. This sublayer handles tasks such as addressing, error detection, and flow control, which vary depending on whether the medium is wired or wireless. Therefore, the media access control sublayer is the correct answer to the question.

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  • 15. 

    The header of a frame generally contains?

    • A.

      Synchronization bytes

    • B.

      Addresses

    • C.

      Frame identifier

    • D.

      All of the mentioned

    Correct Answer
    D. All of the mentioned
    Explanation
    The header of a frame generally contains synchronization bytes, addresses, and frame identifier. Synchronization bytes are used to ensure that the receiver can correctly interpret the data in the frame. Addresses are used to identify the source and destination of the frame. The frame identifier helps in distinguishing different types of frames. Therefore, all of the mentioned components are typically included in the header of a frame.

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  • 16. 

    Automatic repeat request error management mechanism is provided by?

    • A.

      Logical link control sublayer

    • B.

      Media access control sublayer

    • C.

      Network interface control sublayer

    • D.

      None of the mentioned

    Correct Answer
    A. Logical link control sublayer
    Explanation
    The logical link control sublayer provides the automatic repeat request error management mechanism. This sublayer is responsible for error detection and correction, as well as flow control and sequencing of data frames. It ensures reliable transmission of data by using techniques like acknowledgment and retransmission of lost or corrupted frames. The media access control sublayer is responsible for controlling access to the physical media, while the network interface control sublayer is responsible for interfacing with the network layer protocols. Therefore, neither of these sublayers provides the automatic repeat request error management mechanism.

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  • 17. 

    When 2 or more bits in a data unit have been changed during the transmission, the error is called?

    • A.

      Random error

    • B.

      Burst error

    • C.

      Inverted error

    • D.

      None of the mentioned

    Correct Answer
    B. Burst error
    Explanation
    When 2 or more bits in a data unit have been changed during the transmission, the error is called a burst error. Burst errors occur when consecutive bits are affected, often due to noise or interference in the transmission medium. This type of error can be more challenging to detect and correct compared to random errors, where individual bits are affected independently. Inverted error refers to a different type of error where the bits are flipped or inverted, which is not the case in this scenario.

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  • 18. 

    CRC stands for?

    • A.

      Cyclic redundancy check

    • B.

      Code repeat check

    • C.

      Code redundancy check

    • D.

      Cyclic repeat check

    Correct Answer
    A. Cyclic redundancy check
    Explanation
    CRC stands for cyclic redundancy check. This is a method used to detect errors in data transmission. It involves generating a checksum based on the data being transmitted and appending it to the message. The recipient then performs the same calculation and compares the checksums. If they match, it is highly likely that the data was transmitted correctly. The cyclic redundancy check is widely used in various communication protocols, such as Ethernet, to ensure data integrity.

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  • 19. 

    Which one of the following is a data link protocol?

    • A.

      Ethernet

    • B.

      Point to point protocol

    • C.

      HDLC

    • D.

      All of the mentioned

    Correct Answer
    D. All of the mentioned
    Explanation
    The correct answer is "all of the mentioned" because Ethernet, Point-to-Point Protocol (PPP), and High-Level Data Link Control (HDLC) are all examples of data link protocols. Ethernet is a widely used protocol for local area networks, PPP is commonly used for establishing internet connections, and HDLC is a protocol used for communication between network devices. Therefore, all three options mentioned in the question are valid examples of data link protocols.

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  • 20. 

    Which one of the following is the multiple access protocol for channel access control?

    • A.

      CSMA/CD

    • B.

      CSMA/CA

    • C.

      Both (a) and (b)

    • D.

      None of the mentioned

    Correct Answer
    C. Both (a) and (b)
    Explanation
    Both CSMA/CD (Carrier Sense Multiple Access/Collision Detection) and CSMA/CA (Carrier Sense Multiple Access/Collision Avoidance) are multiple access protocols used for channel access control. CSMA/CD is used in wired Ethernet networks, where stations listen to the channel before transmitting and if a collision is detected, they stop transmitting and wait for a random amount of time before retrying. CSMA/CA is used in wireless networks, where stations use a virtual carrier sensing mechanism to avoid collisions by requesting and receiving permission to transmit from the access point. Therefore, both protocols are used for channel access control in different types of networks.

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  • 21. 

    The technique of temporarily delaying outgoing acknowledgments so that they can be hooked onto the next outgoing data frame is called?

    • A.

      Piggybacking

    • B.

      Cyclic redundancy check

    • C.

      Fletcher’s checksum

    • D.

      None of the mentioned

    Correct Answer
    A. Piggybacking
    Explanation
    Piggybacking is the technique of temporarily delaying outgoing acknowledgments so that they can be attached to the next outgoing data frame. This allows for more efficient use of network resources by combining acknowledgments with data frames, reducing the number of separate acknowledgments that need to be sent.

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  • 22. 

    What does XML stand for?

    • A.

      EXtra Modern Link

    • B.

      EXtensible Markup Language

    • C.

      Example Markup Language

    • D.

      X-Markup Language

    Correct Answer
    B. EXtensible Markup Language
    Explanation
    XML stands for eXtensible Markup Language. It is a markup language that defines rules for encoding documents in a format that is both human-readable and machine-readable. XML allows users to define their own markup tags, making it highly flexible and adaptable for various purposes. It is widely used for data storage, data exchange, and configuration purposes in web applications and other software systems.

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  • 23. 

    Which statement is true?

    • A.

      All the statements are true

    • B.

      All XML elements must have a closing tag

    • C.

      All XML elements must be lower case

    • D.

      All XML documents must have a DTD

    Correct Answer
    B. All XML elements must have a closing tag
    Explanation
    All XML elements must have a closing tag. This means that every opening tag in an XML document must be followed by a corresponding closing tag. This is necessary to properly define the structure and hierarchy of the XML elements. If a closing tag is missing, the XML document will be considered invalid and may not be parsed correctly.

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  • 24. 

    Is it easier to process XML than HTML?

    • A.

      Yes

    • B.

      No

    • C.

      Sometimes

    • D.

      Cant say

    Correct Answer
    A. Yes
    Explanation
    XML stands for eXtensible Markup Language and HTML stands for HyperText Markup Language. XML is designed to carry data, while HTML is designed to display data. XML is more flexible and allows for custom tags and data organization, making it easier to process and manipulate data compared to HTML. Additionally, XML is a self-describing language, meaning that it includes metadata about the data it contains, making it easier to understand and process. Therefore, it can be concluded that it is easier to process XML than HTML.

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  • 25. 

    Which of the following programs support XML or XML applications?:

    • A.

      Internet Explorer 5.5

    • B.

      Netscape D.7

    • C.

      RealPlayer.

    • D.

      Both A and B

    Correct Answer
    D. Both A and B
    Explanation
    Both Internet Explorer 5.5 and Netscape D.7 support XML or XML applications.

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  • 26. 

    Kind of Parsers are

    • A.

      Well-formed

    • B.

      Well-documented

    • C.

      Non-validating and validating

    • D.

      None of the above

    Correct Answer
    C. Non-validating and validating
    Explanation
    The correct answer is "non-validating and validating." This means that parsers can be either non-validating or validating. A non-validating parser checks for well-formedness of the XML document, ensuring that it follows the basic syntax rules. On the other hand, a validating parser not only checks for well-formedness but also validates the document against a specific Document Type Definition (DTD) or XML Schema, ensuring that it adheres to a predefined set of rules. Therefore, the answer suggests that parsers can be either non-validating or validating.

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  • 27. 

    Well formed XML document means

    • A.

      It contains a root element

    • B.

      It contain an element

    • C.

      It contains one or more elements

    • D.

      Must contain one or more elements and root element must contain all other elements

    Correct Answer
    D. Must contain one or more elements and root element must contain all other elements
    Explanation
    A well-formed XML document refers to a document that follows the rules and syntax of XML. It must contain one or more elements, meaning it should have at least one element in the document. Additionally, the root element must contain all other elements, indicating that all other elements must be nested within the root element. This ensures that the XML document has a hierarchical structure and follows the proper nesting of elements.

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  • 28. 

    Comment in XML document is given by

    • A.

    • B.

    • C.

    • D.

    Correct Answer
    C.
    Explanation
    A comment in an XML document is given by encapsulating the comment text between . This allows the comment to be included within the XML structure without being interpreted as data. Comments are used to provide additional information or explanations about the XML content, and they are ignored by XML processors when parsing the document.

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  • 29. 

    When processing an output XML, "new line" symbols

    • A.

      Are copied into output "as is", i.e. "CR+LF" for Windows, CR for Macintosh, LF for Unix.

    • B.

      Are converted to single LF symbol

    • C.

      Are converted to single CR symbol

    • D.

      Are discarded

    Correct Answer
    B. Are converted to single LF symbol
    Explanation
    When processing an output XML, "new line" symbols are converted to a single LF symbol. This means that regardless of the platform (Windows, Macintosh, Unix), the XML parser will standardize the new line symbols to LF (Line Feed) characters. This ensures consistent formatting and compatibility across different systems.

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  • 30. 

    Which of the following strings are a correct XML name?

    • A.

      _myElement

    • B.

      My Element

    • C.

      #myElement

    • D.

      None of the above

    Correct Answer
    A. _myElement
    Explanation
    The correct answer is _myElement because in XML, a name must start with a letter or underscore, and can be followed by any combination of letters, digits, hyphens, underscores, or periods. The other options are not correct XML names because they either contain a space (my Element) or start with a character that is not allowed ( #myElement).

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  • 31. 

    Which of the following strings are a correct XML name?

    • A.

      XmlExtension

    • B.

      XslNewElement

    • C.

      XMLElement#123

    • D.

      All

    Correct Answer
    B. XslNewElement
    Explanation
    The correct answer is xslNewElement because it follows the rules for XML names. According to XML naming conventions, an XML name must start with a letter or underscore, and can be followed by any combination of letters, digits, hyphens, underscores, colons, or periods. The string "xslNewElement" satisfies these criteria and is therefore a correct XML name.

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  • 32. 

    Which of the following XML fragments are well-formed?

    • A.

    • B.

    • C.

    • D.

    Correct Answer
    B.
  • 33. 

    What are the predefined attributes

    • A.

      Xml:lang

    • B.

      Xml:space

    • C.

      Both

    • D.

      None

    Correct Answer
    C. Both
    Explanation
    The correct answer is "both" because the question asks for the predefined attributes in XML, and both "xml:lang" and "xml:space" are predefined attributes in XML.

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  • 34. 

    Kind of Parsers are

    • A.

      Well-formed

    • B.

      Validating

    • C.

      Non-validating

    • D.

      Both B & C

    Correct Answer
    D. Both B & C
    Explanation
    The correct answer is "Both B & C" because well-formed, validating, and non-validating are all types of parsers. A well-formed parser checks if the XML document follows the syntax rules, while a validating parser also verifies if the document adheres to a specific DTD or XML Schema. On the other hand, a non-validating parser only checks for syntax errors but does not validate against any specific rules. Therefore, both validating and non-validating parsers are included in the answer.

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  • 35. 

    Valid XML document means (most appropriate)

    • A.

      The document has root element

    • B.

      The document contains atleast one or more root element

    • C.

      The XML document has DTD associated with it & it complies with that DTD

    • D.

      Each element must nest inside any enclosing element property

    Correct Answer
    C. The XML document has DTD associated with it & it complies with that DTD
    Explanation
    A valid XML document means that the document has a DTD (Document Type Definition) associated with it and it complies with that DTD. A DTD defines the structure and rules for the elements and attributes in an XML document. By having a DTD and ensuring that the XML document follows the rules defined in the DTD, the document can be considered valid. This ensures that the document is well-formed and adheres to the specified structure and constraints.

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  • 36. 

    XML uses the features of

    • A.

      HTML

    • B.

      XHTML

    • C.

      VML

    • D.

      SGML

    Correct Answer
    D. SGML
    Explanation
    XML uses the features of SGML (Standard Generalized Markup Language). SGML is a standard for defining markup languages, and XML is a subset of SGML. XML inherits many features from SGML, such as the ability to define custom tags and attributes, hierarchical structure, and the separation of content from presentation. SGML provides the foundation for XML's syntax and structure, making it a powerful and flexible markup language.

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  • 37. 

    XML document can be viewed in

    • A.

      IE C.0

    • B.

      IE B.0

    • C.

      IE 6.0

    • D.

      IE X.0

    Correct Answer
    C. IE 6.0
    Explanation
    The correct answer is "IE 6.0" because Internet Explorer 6.0 was one of the early versions of Internet Explorer that supported viewing XML documents. It had built-in support for XML parsing and rendering, allowing users to open and view XML files directly in the browser. Other versions of Internet Explorer may also support viewing XML documents, but IE 6.0 specifically is mentioned as the correct answer.

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  • 38. 

    There is a way of describing XML data, how?

    • A.

      XML uses a DTD to describe the data

    • B.

      XML uses XSL to describe data

    • C.

      XML uses a description node to describe data

    • D.

      Both A and C

    Correct Answer
    D. Both A and C
    Explanation
    XML uses a DTD (Document Type Definition) to describe the structure and valid elements of the data. The DTD specifies the rules and constraints that the XML data must adhere to. Additionally, XML also uses a description node, known as the XML Schema, to describe the data. This schema provides a more powerful and flexible way of defining the structure and constraints of the XML data. Therefore, the correct answer is "Both A and C".

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  • 39. 

    What does DTD stand for?

    • A.

      Direct Type Definition

    • B.

      Document Type Definition

    • C.

      Do The Dance

    • D.

      Dynamic Type Definition

    Correct Answer
    B. Document Type Definition
    Explanation
    DTD stands for Document Type Definition. A Document Type Definition is a set of markup declarations that define the structure and the legal elements and attributes of an XML (Extensible Markup Language) document. It defines the rules and constraints for the elements and attributes that can be used in an XML document, ensuring its validity and providing a standardized structure. DTDs are used to validate XML documents and ensure that they conform to a specific format or schema.

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  • 40. 

    DTD includes the specifications about the markup that can be used within the document, the specifications consists of all EXCEPT

    • A.

      The browser name

    • B.

      The size of element name

    • C.

      Entity declarations

    • D.

      Element declarations

    Correct Answer
    A. The browser name
    Explanation
    DTD (Document Type Definition) is a markup language used to define the structure and elements of an XML or HTML document. It specifies the rules and restrictions for the markup that can be used within the document. The specifications in a DTD include entity declarations, which define named entities that can be used within the document, and element declarations, which define the structure and content of elements. However, the browser name and size of element name are not part of the specifications included in a DTD.

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  • 41. 

    Which of these is NOT generally considered to be a highly important factor for ranking for a particular search term?

    • A.

      Quality and quantity of external links to the page

    • B.

      Keyword usage in the title tag of the page

    • C.

      HTML Validation (according to W3C standards) of a page

    • D.

      Link popularity of a page within the domain (internal link popularity)

    Correct Answer
    C. HTML Validation (according to W3C standards) of a page
    Explanation
    HTML Validation (according to W3C standards) of a page is not generally considered to be a highly important factor for ranking for a particular search term. While having valid HTML can improve the user experience and accessibility of a website, search engines primarily focus on other factors such as the quality and quantity of external links to the page, keyword usage in the title tag, and link popularity of a page within the domain. These factors are more directly related to the relevance and authority of a page in search engine rankings.

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  • 42. 

    Which of the following is the best way to maximize the frequency with which your site/page is crawled by the search engines?

    • A.

      Add a short "crawl delay" parameter to your robots.txt file

    • B.

      Frequently add new content

    • C.

      Search for your website more frequently in the major engines

    • D.

      Submit your site through the search engines submission forms

    Correct Answer
    B. Frequently add new content
    Explanation
    Frequently adding new content to your site/page is the best way to maximize the frequency with which it is crawled by search engines. Search engines prioritize crawling sites that have fresh and updated content, as it indicates that the site is active and relevant. By consistently adding new content, you increase the chances of search engines crawling your site more often, which can improve your site's visibility and rankings in search results.

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  • 43. 

    Which of the following sources is considered to be the best for acquiring competitive link data?

    • A.

      Yahoo

    • B.

      Google

    • C.

      MSN/Bing

    • D.

      Rediff

    Correct Answer
    A. Yahoo
    Explanation
    Yahoo is considered to be the best source for acquiring competitive link data because it has its own search engine and a large index of websites. Yahoo's search engine provides comprehensive results and allows users to analyze the backlinks of their competitors, which can be valuable for understanding their link building strategies and improving one's own website's SEO performance. Additionally, Yahoo Site Explorer, a tool provided by Yahoo, offers detailed information about a website's backlinks, including anchor text, link quality, and more. Therefore, Yahoo is the preferred choice for acquiring competitive link data.

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  • 44. 

    Which of the following search engines patented the concept of "TrustRank" as a methodology for ranking web sites & pages?

    • A.

      Yahoo

    • B.

      Google

    • C.

      MSN/Bing

    • D.

      Teoma

    Correct Answer
    A. Yahoo
    Explanation
    Yahoo is the correct answer because it was the search engine that patented the concept of "TrustRank" as a methodology for ranking web sites and pages. TrustRank is a system that evaluates the trustworthiness and reliability of websites based on the quality and credibility of their incoming links. It was developed by researchers at Yahoo in collaboration with Stanford University and has since been used as a key factor in ranking search results.

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  • 45. 

    If you were a SEO for a technology site, what would you not to do build a back links for it? 

    • A.

      Post in technology blogs

    • B.

      Submit articles to technology ezines

    • C.

      Buy 10,000 links on a link exchange site

    • D.

      Exchange links with other reputable technology sites

    Correct Answer
    C. Buy 10,000 links on a link exchange site
    Explanation
    Buying 10,000 links on a link exchange site is not a recommended strategy for building backlinks for a technology site. This approach is considered a black hat SEO technique and can result in penalties from search engines. It is important to focus on building organic and high-quality backlinks through legitimate methods such as posting in technology blogs, submitting articles to technology ezines, and exchanging links with other reputable technology sites.

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  • 46. 

    When creating a "flat architecture" for a site, you attempt to minimize what?

    • A.

      The number of links a search engine must follow to reach content pages

    • B.

      The KB size of search-targeted pages

    • C.

      The number of tabs/windows that open during normal navigation

    • D.

      The amount of vertical scrolling necessary for navigation

    Correct Answer
    A. The number of links a search engine must follow to reach content pages
    Explanation
    When creating a "flat architecture" for a site, the goal is to minimize the number of links a search engine must follow to reach content pages. This means organizing the site's structure in a way that allows search engines to easily access and index the content without having to navigate through multiple levels of links. By reducing the number of links, search engines can more efficiently crawl and understand the site's content, which can improve its visibility and ranking in search results.

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  • 47. 

    What aspects of a hyperlink are not important for SEO?

    • A.

      The visibility of the link text

    • B.

      The anchor text, especially the keywords in it.

    • C.

      The place from which the link originates

    • D.

      The place to which the link leads

    Correct Answer
    A. The visibility of the link text
    Explanation
    The visibility of the link text refers to how easily the link can be seen or accessed by users on a webpage. In terms of SEO, this aspect of a hyperlink is not important because search engines primarily focus on the anchor text and the relevance of the link to the content. The visibility of the link text does not directly impact search engine rankings or the overall SEO performance of a webpage.

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  • 48. 

    How can you avoid the duplicate content problems that often accompany temporal pagination issues (where content moves down a page and from page to page, as is often seen in lists of articles, multi-page articles and blogs)?

    • A.

      Add a meta robots tag with "noindex, follow" to the paginated pages

    • B.

      Link to paginated pages with rel="nofollow" in the link tag

    • C.

      There are no duplicate content problems associated with pagination

    • D.

      Display each page in a new tab/window

    Correct Answer
    A. Add a meta robots tag with "noindex, follow" to the paginated pages
    Explanation
    Adding a meta robots tag with "noindex, follow" to the paginated pages helps to avoid duplicate content problems that often occur with temporal pagination issues. This tag instructs search engines not to index the paginated pages, preventing them from being considered as duplicate content. However, it still allows search engines to follow the links on those pages, ensuring that the rest of the website is properly crawled and indexed. This approach helps to maintain the SEO value of the website while addressing the duplicate content problem.

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  • 49. 

    Which of these is least likely to have difficulty ranking for its targeted terms/phrases in Google?

    • A.

      A brand new domain that quickly buys a large number of links from a link broker

    • B.

      An established domain moving to a newly registered domain

    • C.

      An old domain transferred to a new registrant and repurposed

    • D.

      A new domain that has received significant buzz and attention in the online and offline media, along with tens of thousands of natural links

    Correct Answer
    D. A new domain that has received significant buzz and attention in the online and offline media, along with tens of thousands of natural links
    Explanation
    An established domain moving to a newly registered domain is least likely to have difficulty ranking for its targeted terms/phrases in Google. This is because the established domain already has a history and authority in the eyes of search engines, which can be carried over to the new domain through proper redirection and optimization strategies. The other options, such as a brand new domain buying links, an old domain transferred to a new registrant, and a new domain with buzz and natural links, may face challenges in terms of building authority, trust, and relevance in the eyes of search engines.

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  • 50. 

    Which of the following is NOT a "best practice" for creating high quality title tags?

    • A.

      Sure the title is unique for every page

    • B.

      Include an exhaustive list of keywords

    • C.

      Limit the tag to 65 characters, including spaces

    • D.

      Write compelling copy that encourages users to "click" your listing

    Correct Answer
    C. Limit the tag to 65 characters, including spaces
    Explanation
    The correct answer is "Limit the tag to 65 characters, including spaces". This is not a best practice for creating high-quality title tags because search engines typically display only the first 50-60 characters of a title tag in search results. Therefore, it is important to prioritize the most important keywords and information within the limited character count to ensure that users can easily understand the content of the page from the title tag.

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Quiz Review Timeline +

Our quizzes are rigorously reviewed, monitored and continuously updated by our expert board to maintain accuracy, relevance, and timeliness.

  • Current Version
  • Mar 21, 2023
    Quiz Edited by
    ProProfs Editorial Team
  • Aug 17, 2015
    Quiz Created by
    Rabib
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